Bear Grips Pro ShopsCustom Hoodie Brand: A Gymshark Onyx and Lululemon Scuba Alternative
- Gymshark's Onyx line and Lululemon's Scuba hoodie are two of the most searched specific hoodie names in fitness apparel, both finished, non-customizable products.
- Bear Grips Pro Shops covers the same hoodie use case (everyday wear, heavier premium fleece, zip and pullover) from $36.88 to $47.88 VIP base.
- A hoodie is typically the highest-margin item in a gym or studio's own starter lineup.
- The vendor sets retail and keeps the margin instead of driving members toward either brand's specific hoodie line.
"Gymshark Onyx alternative" and "Lululemon Scuba alternative" are both searches for a specific finished hoodie, not a category. Neither product can carry a gym's or trainer's own logo, because both are single-brand retail items. A gym or studio looking to put its own name on a comparable hoodie has to build that piece itself, which is exactly the gap a print-on-demand catalog fills.
What Onyx and Scuba actually are
Gymshark's Onyx line and Lululemon's Scuba hoodie are both specific, branded product lines within each company's catalog, sold at a fixed retail price with no option for a third party to apply its own logo. They are popular because of fit and fabric choices each brand made for its own line, not because of anything a gym or trainer could license or resell.
The hoodie lineup for a private label
- Comfort Soft Hoodie ($36.88 VIP base): the everyday pullover, the closest match to a Scuba-style daily hoodie.
- Unisex Champion Performance Hoodie ($45.88): the premium, heavier-weight tier.
- Classic Zip-Up Hoodie ($41.88): the zip alternative to a pullover.
- Women's Premium Cropped Hoodie ($47.88): a fashion-cut option for a women's lineup.
Pricing math on hoodies
| Hoodie | VIP base | Typical shop retail | Margin per piece |
|---|---|---|---|
| Comfort Soft Hoodie | $36.88 | $55 to $65 | $18 to $28 |
| Champion Performance Hoodie | $45.88 | $72 to $85 | $26 to $39 |
| Classic Zip-Up Hoodie | $41.88 | $62 to $72 | $20 to $30 |
| Women's Cropped Hoodie | $47.88 | $68 to $78 | $20 to $30 |
Design notes for a hoodie that reads premium
A small chest logo paired with a larger back graphic tends to read closer to the premium, minimal look both Onyx and Scuba are known for than a large all-over front print. Heather charcoal, black, and sand tend to be the top-selling colors across gym-branded hoodie lines.
Launching a hoodie line
Sign up at shops.beargrips.com and start with the Comfort Soft Hoodie in one or two colors. Pair it with a jogger for a bundle, see the joggers and sweatpants guide for the matching bottom.
Build a Hoodie Line Under Your Own Name
Comfort Soft, Champion Performance, zip-up, and cropped fits from $36.88 VIP base, no minimum order.
Start FreeFrequently Asked Questions
Is the Comfort Soft Hoodie the same fabric as Lululemon's Scuba?
No, fabric technology is proprietary to each brand. The Comfort Soft Hoodie covers the same everyday-wear use case at a lower base cost.
Can a hoodie design wrap front and back?
Yes, front and back prints are supported at no extra per-piece cost.
What size range is available?
XS through 3XL on most hoodie styles.
Is there a minimum order to launch one hoodie design?
No. Hoodies print one piece at a time with no minimum order.
