Surf Shop Joggers and Sweatpants for Post-Session Comfort
- Joggers and sweatpants round out a surf shop lineup beyond just tops.
- Fleece joggers run $40.88 to $48.88 VIP base across men's and women's styles.
- The category sells well as post-session comfort wear and as travel loungewear.
- Pairing joggers with the hoodie lineup lifts average order size.
Most surf shop apparel lines stop at the waist: tees, hoodies, and hats, with nothing to wear below. Joggers and sweatpants are an easy category to add on top of an existing lineup, and they sell for a specific reason a tee or hoodie does not cover: the drive home in wet boardshorts is not comfortable, and a warm, dry pair of joggers waiting in the truck solves that immediately.
Why Joggers Earn a Spot in the Lineup
- Post-session comfort. Dry, warm bottoms for the drive home after a cold session.
- Travel and airport wear. Customers flying to a surf destination want a comfortable branded piece for the flight.
- Higher price point, higher margin per piece. Joggers carry more margin than a tee at a similar production complexity.
Jogger and Sweatpant Options
| Piece | Brand | Best for | VIP base |
|---|---|---|---|
| Women's wave wash sweatpants | Independent Trading Co. | Everyday comfort, lighter weight | $39.88 |
| Men's midweight performance joggers | Independent Trading Co. | Daily wear, athletic fit | $40.88 |
| Men's pocket sweatpants | Jerzees | Classic fit, storage pockets | $40.88 |
| Men's open bottom sweatpants | Jerzees | Relaxed, straight-leg fit | $40.88 |
| Unisex premium fleece joggers | Cotton Heritage | Premium tier, heavier fleece | $48.88 |
Pairing Joggers With the Rest of the Lineup
A matching hoodie and jogger set, sold as a simple bundle, lifts average order size beyond a single tee or hat purchase. Since nothing prints until ordered, testing a jogger and hoodie bundle costs nothing beyond listing the two products together on the storefront.
Pricing and Margin
At $39.88 to $48.88 VIP base, a retail price of $58 to $68 clears $15 to $22 in margin per pair, in line with or slightly above the hoodie category. That makes joggers one of the higher-margin single pieces a shop can add without introducing a new product complexity.
Add Joggers to Your Surf Shop
Fleece joggers and sweatpants from $39.88 VIP base. No minimum, free shipping.
Start FreeFrequently Asked Questions
Do joggers sell as well as tees at a surf shop?
Volume is typically lower than tees, but margin per piece runs higher, $15 to $22 versus $8 to $12 on a standard tee.
What is the difference between the pocket and open bottom sweatpants?
The pocket sweatpants add storage pockets and a slightly more structured fit. The open bottom style runs a relaxed, straight-leg cut without a cuffed ankle.
Is there a women's specific jogger option?
Yes. The women's wave wash sweatpants at $39.88 VIP base run a fit designed for women's sizing rather than a unisex cut.
Should a new shop start with joggers or wait?
Most shops add joggers after the tee, hoodie, and hat lineup is established and selling, since joggers work best as an upsell alongside those core pieces.
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