Real estate is a high-touch sales business where the agent is the brand. Brokerages need a consistent visual identity across every agent at every showing, but each agent runs their own pipeline and needs their own kit. The per-agent ordering model fits real estate better than any other vertical: the brokerage sets the brand standard, the agent orders their own pieces from the company store, and every agent is in brand at every open house. Bear Grips Pro Shops handles the brokerage store with no minimum order so the brokerage with 12 agents and the brokerage with 200 both run the same workflow.
The agent name on the polo is the difference between brokerage apparel and a generic company polo. Embroider the brokerage logo on the left chest and the agent name on the right chest. At a showing, the buyer sees both the brokerage and the agent name on the polo, matching the business card and the yard sign.
Bear Grips Pro Shops: Custom Apparel for Your Team. No Minimums. Free Shipping.| Layout | When to use |
|---|---|
| Polo with chest logo plus agent name | Primary showing uniform |
| Branded tee with full front graphic | Saturday open house casual day |
| Quarter-zip with embroidered logo | Tour days, multi-showing afternoons |
| Hat with embroidered front panel | Outdoor open houses, yard sign installs |
New agent joins the brokerage. On day one of onboarding, they get a link to the brokerage store. They order their kit (polo plus open house tee plus quarter-zip), pieces ship to their home in about a week. By week two, the agent is at their first open house in full brand. No bulk-closet inventory, no wrong-size guess, no waiting on the next quarterly order.
| Piece | Quantity | VIP base | Annual cost |
|---|---|---|---|
| Embroidered Polo (logo plus name) | 2 | $34.88 | $70 |
| Open House Tee | 2 | $19.88 | $40 |
| Quarter-Zip | 1 | $29.88 | $30 |
| Embroidered Hat | 1 | $29.86 | $30 |
| Annual spend per agent | $170 | ||
The brokerage can cover the cost as a benefit, split it 50/50 with the agent, or pass through at base cost. Each model works on the same store.
Branded polos with agent name. Open house tees. Quarter-zips and hats. Per-agent ordering from the brokerage store. No MOQ.
Start FreeYes. Agent name only, brokerage logo only, or both. Configure per the brokerage brand standard.
Yes. The store supports per-agent personal payment. Or the brokerage card pays and the agent reimburses. Or the brokerage covers it as a benefit.
Yes. Brokerage logo on the chest, regional team name on the sleeve. Three-element embroidered polos at no per-piece setup fee.
About a week from order to delivery. Place the order on onboarding day one, agent is in brand by week two.
Bear Grips Pro Shops