A shirt fundraiser is simpler than a bake sale. You open your team shop (or create a dedicated fundraiser collection), set retail prices above your normal club pricing, and promote the link during a 2-3 week window.
Buyers purchase directly through your shop. We print and ship each order. The fundraiser margin (the difference between your retail price and the base cost) goes to your club.
When the fundraiser window closes, lower prices back to normal or keep the higher margin running. There is no rule that says fundraising pricing cannot be permanent.
Fundraiser pricing typically runs $5-15 above your normal retail price. Buyers expect to pay a premium when they know the money goes to a soccer club or team.
A Bella+Canvas tee with a $19.88 VIP base at $40 retail gives $20.12 per shirt to the fundraiser. On 50 shirts, that is $1,000 raised. On 100 shirts, $2,000 -- and zero effort beyond sharing the link.
Communicate the cause in your shop description: 'All proceeds go toward [Club Name] tournament travel fees.' Buyers respond better when they know exactly where their money goes.
Bear Grips Pro Shops: Custom Apparel for Your Team. No Minimums. Free Shipping.Team parents are the first buyers. But fundraiser shirts sell well beyond the roster when promoted correctly:
Post the shop link on your club social pages, your team group chat, and any league communication channels. A 3-week promotion window with 2 reminder posts covers most of your audience.
Not every product type drives equal fundraiser revenue. Based on what sells across club shops:
Start with these four in your fundraiser collection and expand from there. See the full options at the catalog.
No upfront cost. Every shirt sold puts profit in your club fund.
Start FreeNo. The Free plan is $0. Open a shop, set your prices, and share the link. You only pay the VIP plan if you want lower base prices, which increases your fundraiser margin.
Profit is paid bi-weekly to your account. Every sale within your fundraiser window contributes to the payout.
2-3 weeks is the sweet spot. Long enough for word to spread, short enough to create urgency. Set a firm closing date and communicate it.
Yes. Run one at the start of each season, one during tournament season, and one at year-end banquet time. Your shop supports unlimited fundraiser windows.