A shop with a skate camp, a youth lesson program, or simply a lot of young riders at the local park has a real market for kids and youth apparel, separate from the adult shop lineup. Parents buying for a kid shop differently than a skater buying for themselves: they want something that holds up to actual wear and a design their kid will actually put on without a fight.
A shrunk-down adult tee does not fit a kid the way a purpose-built youth cut does, and parents notice. Stocking a dedicated youth size run, rather than just offering a small in the adult line, signals the shop actually thought about its younger customers instead of treating them as an afterthought.
| Product | VIP base | Best for |
|---|---|---|
| Youth Airlume Cotton Tee | $19.88 | Everyday youth tee |
| Youth Moisture-Wicking Tee | $23.88 | Active session wear |
| Youth Performance Long Sleeve | $29.88 | Cooler weather sessions |
| Youth Hoodie | $36.88 | Cold morning layer |
| Youth Crewneck Sweatshirt | $33.88 | Everyday warm layer |
| Youth Classic Baseball Hat (embroidery) | $25.86 | Sun coverage, gift item |
Bright single-color graphics, a mascot or character element, and the shop or crew wordmark in a slightly larger, simpler treatment tend to outsell a design that is just the adult graphic shrunk down. Kids respond to a design that looks made for them, not borrowed from the grown-up rack.
Parents are often the ones actually paying at checkout, so durability, true-to-size fit notes, and an easy size chart matter more in the youth category than a bold aesthetic pitch. A shop running a camp or lesson program can bundle a youth tee into the registration price or offer it as an add-on at checkout.
Youth tees from $19.88, youth hoodies from $36.88. No minimum, free to start.
Start FreeNo. Youth products run their own dedicated size chart built for kids, not a scaled-down adult pattern.
Youth sizing generally covers roughly ages 6 to 14, with toddler options available on select tee styles for younger kids.
Yes. Many shops include a youth tee or hat as part of a camp package or offer it as a checkout add-on.
Generally less. Most youth tees and hoodies run at or below the equivalent adult base price.