School Spirit Wear Prices by Product: What Tees, Hoodies, Joggers, and Hats Actually Cost
- Base prices vary by product category, from $19.88 for a basic tee up to $54.88 for leggings, before a booster club adds its own profit.
- The Self-Service VIP plan ($59/mo) unlocks the lowest base prices across all 200 available products.
- The Free plan ($0/mo) carries the same products at a higher base price and caps the store at 3 live items.
- Retail price equals base price plus whatever profit margin the vendor sets. Bear Grips recommends $10 per item as a starting point.
"How much does school spirit wear cost" is really two separate questions: what does the store pay per item, and what does the store charge a family. This post answers the first question with real numbers pulled directly from the Bear Grips Pro Shops catalog, category by category, so a booster club or classroom sponsor can plan a price list before the store even goes live.
Base Prices by Product Category (VIP Pricing)
| Category | Example item | VIP base price |
|---|---|---|
| Basic tee | Airlume Cotton Athletic Tee | $19.88 |
| Premium tee | Premium Cotton Crew Tee | $23.88-$25.88 |
| Tank | Ladies Racerback Tank | $19.88 |
| Crewneck sweatshirt | Perfect Soft Crewneck Sweatshirt | $34.88 |
| Pullover hoodie | Comfort Soft Hoodie | $36.88 |
| Heavyweight hoodie | Champion Performance Hoodie | $45.88 |
| Sweatpants or joggers | Men's Pocket Sweatpants | $40.88 |
| Leggings | Signature Seamless Leggings | $54.88 |
| Hats | Mesh Snapback Hat | $25.88 |
How Much Does Plan Choice Change the Price?
The same product costs more on the Free plan than on Self-Service VIP. Example: the Airlume Cotton Athletic Tee runs $23.93 on Free and $19.88 on Self-Service VIP, a difference of $4.05 per shirt. On a heavier item like the Champion Performance Hoodie, Free base is $53.93 versus $45.88 on VIP, an $8.05 gap. Across a store selling 300 items a season, that gap adds up to real dollars either kept by the vendor as extra profit or passed on to families as a lower retail price.
Bear Grips Pro Shops: Custom Apparel for Your Team. No Minimums. Free Shipping.The Three Plans, Side by Side
| Plan | Monthly cost | Live products | Base pricing |
|---|---|---|---|
| Free | $0 | 3 | Standard (higher) |
| Self-Service VIP | $59 | 200 | Lowest available |
| Done-For-You VIP | $105 | 250 | Lowest available, plus full store management |
Setting a Retail Price on Top of Base Cost
Retail price is the vendor's choice, not a fixed markup. The default recommendation is $10 profit per item, which puts a $19.88 base tee at roughly $29.88 retail and a $36.88 base hoodie at roughly $46.88 retail. Booster clubs running a fundraiser sometimes push profit higher on hoodies and joggers, since families expect to pay more for a heavier item anyway.
See Full Catalog Pricing
200 products at VIP base pricing, or start free with 3. Set your own retail and keep the margin.
Start FreeFrequently Asked Questions
What is the cheapest item in the school spirit wear catalog?
The Airlume Cotton Athletic Tee and the Ladies Racerback Tank both start at $19.88 on the Self-Service VIP plan.
How much profit should a store add per item?
Bear Grips recommends $10 per item as a starting point. Vendors set their own retail price and keep the margin, no restrictions.
Does the Free plan use the same products as VIP?
Yes, full catalog access on every plan. The Free plan simply carries a higher base price per item and caps the store at 3 live products at a time.
Is shipping included in these base prices?
Yes. Base prices include printing, packing, and free US shipping to the end customer.
Bear Grips Pro Shops