A real rec gymnastics merch program is not a side project. It is a parallel revenue stream that adds 5 to 10 percent to a gym annual top line on top of tuition. Below are the actual revenue numbers for rec gyms of three sizes (80-student, 200-student, 500-student), the per-item margins, and how the math plays out across the session calendar. The numbers are conservative.
| Item | VIP base | Common retail | Margin per piece |
|---|---|---|---|
| Cotton tee | $19.88 | $30-$35 | $10-$15 |
| Performance tee | $23.86 | $36-$42 | $12-$18 |
| Long sleeve tee | $29.88 | $45 | $15 |
| Comfort Soft Hoodie | $36.88 | $55-$60 | $18-$23 |
| Womens Cropped Hoodie | $47.88 | $68-$75 | $20-$27 |
| Signature Leggings | $54.88 | $75-$85 | $20-$30 |
| Sport-Tek polo | $34.88 | $50-$55 | $15-$20 |
| Source | Volume | Avg margin | Subtotal |
|---|---|---|---|
| Class shirts (4 sessions, 50% buy) | 160 | $12 | $1,920 |
| Gym hoodie (50% buy) | 40 | $20 | $800 |
| Theme drops (4/yr, 30% buy) | 96 | $13 | $1,248 |
| Showcase tees + family kit | 120 | $15 | $1,800 |
| Family/sibling/parent gear | 50 | $15 | $750 |
| Annual total | 466 orders | $6,518 |
| Source | Volume | Avg margin | Subtotal |
|---|---|---|---|
| Class shirts (6 sessions, 60% buy) | 720 | $12 | $8,640 |
| Gym hoodie (55% buy) | 110 | $20 | $2,200 |
| Leggings (35% of older students) | 70 | $25 | $1,750 |
| Theme drops (6/yr, 35% buy) | 420 | $14 | $5,880 |
| Showcase tees + family kit | 320 | $16 | $5,120 |
| Family/sibling/parent gear | 200 | $15 | $3,000 |
| Coach/staff apparel | 50 | $15 | $750 |
| Holiday gift orders | 80 | $18 | $1,440 |
| Annual total | 1,970 orders | $28,780 |
Mid-size gyms with strong marketing typically land in the $15K-$30K range. The math here assumes a mature program in year 2 or beyond.
Bear Grips Pro Shops: Custom Apparel for Your Team. No Minimums. Free Shipping.| Source | Volume | Avg margin | Subtotal |
|---|---|---|---|
| Class shirts (6 sessions, 65% buy) | 1,950 | $12 | $23,400 |
| Gym hoodie (60% buy) | 300 | $20 | $6,000 |
| Leggings (40% of teen/adult) | 200 | $25 | $5,000 |
| Theme drops (8/yr, 40% buy) | 1,600 | $14 | $22,400 |
| Showcase tees + family kit | 700 | $16 | $11,200 |
| Family/sibling gear | 500 | $15 | $7,500 |
| Adult class apparel | 250 | $20 | $5,000 |
| Coach/staff apparel | 120 | $15 | $1,800 |
| Holiday and gift | 200 | $18 | $3,600 |
| Annual total | 5,820 orders | $85,900 |
Large facilities running mature programs routinely land in this range.
Open a free shop, add your roster, watch the math compound. Parents order direct, gym banks markup.
Start FreeYear one tends to land at 50-60 percent of these numbers. Year two and three hit the baseline. Year five and beyond exceed it as the brand compounds.
Class shirts. Every session, every level, parents buy. Theme drops and showcase are secondary multipliers.
Sales tax is handled by the platform automatically. The gym does not handle it.
No. Zero unsold items, zero inventory commitment. The gym only earns, never owes. Free plan has zero monthly cost.
Bear Grips Pro Shops