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OCR Coach Merch Shop: Year Round Branded Apparel for Coaches

April 12, 2026 5 min read By Jake Reynolds
Quick Answer
Table of Contents
  1. Why year round beats race weekend orders
  2. What to stock first in the coach shop
  3. Free to launch, no inventory required
  4. Annual coach revenue math
  5. The coach who races: layering athlete and coach identity
  6. Frequently Asked Questions

OCR coaches and gym owners earn meaningful side income when they run a year round merch shop instead of treating apparel as a one time race weekend order. The math works because OCR athletes train year round, identify strongly with their coach or gym, and reorder pieces multiple times a year. Here is how a coach launches a Pro Shop, what to stock first, and what a typical coach clears in a year.

Why year round beats race weekend orders

A race weekend order is one transaction per athlete per race. A year round shop is multiple transactions per athlete per year: a training tee in March, a Hyrox race day shirt in May, a Murph shirt in May, a Spartan shirt in July, a fall pullover hoodie in October, a holiday crewneck in December. Same athlete, 5 or 6 pieces a year. The math compounds across your roster.

What to stock first in the coach shop

Bear Grips Pro Shops: Custom Apparel for Your Team. No Minimums. Free Shipping.

Free to launch, no inventory required

The Pro Shop is free to launch. There is no upfront inventory to buy. When an athlete orders a tee, we print it, pack it, and ship it. You earn the margin between the base cost and your set retail price. The VIP plan unlocks the lowest base costs and a 200 product live shop for $59 per month, paying for itself with a handful of orders.

Annual coach revenue math

Roster sizePieces per athlete per yearMargin per pieceAnnual coach revenue
303$10$900
604$11$2,640
1205$12$7,200
2506$12$18,000

Affiliate commissions stack on top when you refer other coaches into Pro Shops.

The coach who races: layering athlete and coach identity

Many OCR coaches still race. The smart layering is two SKUs per training cycle: one piece with the coach handle or personal name (sells to the athletes who follow the coach), one piece with the gym logo (sells to everyone training at the gym). Both run through the same Pro Shop, both earn margin per piece.

Launch Your OCR Coach Merch Shop

Free to launch, no inventory, no MOQs. You design, we print and ship. Margin per piece is yours, year round.

Start Free

Frequently Asked Questions

How much does it cost to launch a Pro Shop?

Free. The free plan covers 3 live products. The VIP plan unlocks 200 products and the lowest base prices.

Do I have to handle printing, packing, or shipping?

No. We handle all of it. You design the products, set the retail price, and earn margin on each order.

Can I have my coach handle on the front and the gym logo on the back?

Yes. Per piece front and back placements are standard.

Is there a Done For You option for coaches who are too busy?

Yes. The Done For You VIP plan handles design placement, product picks, color choices, and shop layout. You send one logo and we run the shop monthly.

Jake Reynolds
Jake ReynoldsEndurance Coach and Ultra Runner

Jake has finished six 100-milers and coaches both road and trail runners. He runs a tri club in Boulder and writes about training plans, race day apparel, and how to keep run clubs alive past month three.

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Bear Grips Pro Shops: Free storefronts for gyms, clubs, and teams. No inventory. No risk.