Kettlebell coaches who run their own programs (private studios, garage gyms, online programming, traveling seminar coaches) usually have a built-in audience: their current clients, former clients, and the broader kettlebell community in their region. Branded coaching apparel turns that audience into a recurring side income line without the coach taking on inventory risk. Below is how the side hustle math works, what to put in the shop, and the realistic monthly numbers a kettlebell coach can expect at different audience sizes.
| Product | VIP base | Recommended retail | Profit per piece |
|---|---|---|---|
| Cotton crew tee | $19.88 | $35 | $15.12 |
| Performance wicking tee | $23.86 | $40 | $16.14 |
| Comfort soft hoodie | $36.88 | $60 | $23.12 |
| Snapback hat (embroidered) | $29.86 | $45 | $15.14 |
| Audience size | Buyers per month | Avg profit per piece | Monthly income | Annual income |
|---|---|---|---|---|
| 30 active clients | 5 (17%) | $17 | $85 | $1,020 |
| 80 active clients (studio) | 15 (19%) | $17 | $255 | $3,060 |
| 200 online program subscribers | 30 (15%) | $17 | $510 | $6,120 |
| 500 seminar attendees per year | 100 event-driven | $17 | $1,700 annual | $1,700 |
A coach with regional kettlebell community connections can refer other coaches, other meet directors, and other gym owners into Pro Shops. The affiliate pays 10% of every referred subscription, forever, plus $1 per unit the referred shop sells. Five active referrals on the $59 VIP plan, each selling 30 units per month, pays the original coach roughly $180 monthly on top of her own shop revenue, with no extra work after the initial referral.
| Plan | Coach time per month | Notes |
|---|---|---|
| Self-Service VIP ($59) | 1 to 3 hours | Coach manages design uploads, product picks, retail pricing, occasional refresh |
| Done-For-You VIP ($109) | 5 minutes (send a logo) | Coach sends one design per month, advisor builds the shop layout, picks products, sets pricing, configures previews |
Coaches who run a full client load through training hours often pick Done-For-You because the time math works out. The $50 plan premium is worth more than the hour or two of monthly setup it would otherwise take.
No inventory, no upfront cost. Upload your coaching logo, set your profit, share with your clients. Bi-weekly payouts.
Start FreeNo business structure required to open the shop. The coach signs up personally, the income flows to the registered account. Most coaches running the side hustle long-term do set up an LLC for tax simplicity once revenue grows past a few hundred per month.
Zero on the Free plan. $59 monthly on the Self-Service VIP plan. No inventory, no design fees, no setup fees.
The margin between the VIP base price and the coach-set retail price is paid out bi-weekly to the coach account.
Yes. The shop URL can be shared privately with the client list, posted on the coach website, or kept fully discreet outside the client base.
Bear Grips Pro Shops