Group fitness challenges run 4 to 12 weeks. Cohorts range from 12 members for a pilot to 80 for a studio-wide push. A finisher tee or hoodie commemorates the work, identifies completers around the studio for the rest of the year, and gives the studio a strong social asset for the next cohort recruitment. Below is the challenge apparel guide.
Two patterns work.
Two pricing approaches work.
| Cohort size | Apparel pickup | Margin / piece | Studio earn |
|---|---|---|---|
| 15 | 12 | $10 | $120 |
| 30 | 24 | $10 | $240 |
| 60 | 48 | $12 | $576 |
| 80 | 65 | $12 | $780 |
Finisher tees, tanks, and hoodies. No minimum, ships in about a week with free US shipping.
Start FreeOpen at signup if the apparel is bundled with the cohort fee. Open three weeks before close if apparel is optional.
No minimum. A 12-person pilot pays the same per-piece rate as an 80-person studio-wide cohort.
Adds keepsake value. Confirm spellings before opening the shop. Use small text alphabetical for cohorts over 20.
About a week from order to delivery with free US shipping included.