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General Contractor Apparel: Custom Branded Shirts, Hoodies, Polos and Hats

April 2, 2026 8 min read By Brandon Holt
Quick Answer
Table of Contents
  1. What Counts as Contractor Apparel
  2. Top Pieces for GCs
  3. Design Approach for GC Logos
  4. Pricing and Revenue Math
  5. How to Set Up a GC Apparel Shop
  6. Frequently Asked Questions

General contractor apparel is the branded uniform layer that sits over the safety gear: company tees on the framing crew, polos at the client walk-through, hoodies on cold-morning starts, and embroidered caps on every truck. Bear Grips Pro Shops prints the full lineup with no minimum order, free US shipping, and a flat $19.88 VIP base on the entry tee. Order one shirt or one hundred from the same shop link.

What Counts as General Contractor Apparel

General contractor apparel covers four wear contexts on a typical project:

Most general contractors run all four contexts off a single shop link rather than juggling four different vendors. The shop holds the company logo, all the color options, and every piece the company ever orders.

Top Apparel Pieces for General Contractors

The catalog covers tees, long-sleeves, hoodies, crewneck sweatshirts, polos, performance shirts, hats, and athletic pants. The standard starter lineup for a general contractor:

Browse the t-shirt catalog, polo catalog, hoodie catalog, and hat catalog for every color and brand option.

Bear Grips Pro Shops: Custom Apparel for Your Team. No Minimums. Free Shipping.

Design Approach for Contractor Apparel

The cleanest contractor apparel designs lean into the company logo, not into novelty graphics:

Avoid four-color photographic prints and busy gradients. Construction apparel takes a beating across washes and sun exposure. High-contrast single-color or two-color logo prints hold up better and read cleaner across every fabric color in the catalog.

Pricing, Margin, and Revenue Math for GC Apparel

Two pricing models cover most general contractors:

Model A: Cost-only crew apparel. The company covers the cost of crew tees, polos, and hats and issues them as part of the uniform. No revenue line, the apparel is an expense.

Model B: Crew apparel as a profit center. The company sells branded apparel to clients, subcontractors, and the public off the same shop link, with markup that funds the cost-only crew pieces. A $20 base tee retailed at $30 yields $10 margin per tee.

Quick math for a mid-size GC with a 25-person crew and an active social media presence:

ChannelAnnual UnitsMargin per UnitAnnual Revenue
Subcontractor crews ordering branded pieces200$10$2,000
Client gifts at project completion80$0 (cost-only)$0
Public shop sales (referrals, social)120$12$1,440
Topping-out and ribbon-cutting events150$8$1,200

$4,640 in annual margin from apparel without holding any inventory, plus the brand impressions every piece generates when subs and clients wear it across the city.

How to Set Up a General Contractor Apparel Shop

  1. Sign up at shops.beargrips.com/for/general-contractor.
  2. Upload the company logo (vector preferred for embroidery on polos and hats).
  3. Pick the starter lineup: tees, polos, hoodies, and hats covering crew, management, and client-facing contexts.
  4. Set retail pricing per piece. Default $10 margin works for most pieces.
  5. Share the shop link with the crew, subcontractors, suppliers, and clients.

For general contractors who want a full shop built, the Done-For-You VIP plan at $109 a month assigns a shop advisor who handles the multi-product build, color selection, and seasonal refresh. The advisor builds the shop layout, sets the retail pricing, and writes every product page so the GC can focus on running projects.

Build the Apparel Lineup for Your Construction Company

No upfront cost, no inventory, no minimums. Tees, polos, hoodies, hats, and hi-vis on one shop link. Print partners in the US, free shipping to the jobsite.

Start Free

Frequently Asked Questions

What is the minimum order for general contractor apparel?

There is no minimum. A general contractor can order one polo for a single project manager or 150 tees for the whole crew off the same shop link. Each piece ships free in about a week.

Can the company logo go on polos, hoodies, and hats at the same time?

Yes. One uploaded logo runs across every product the shop lists. Embroidery on polos and hats, screen printing on tees and hoodies. Same logo, multiple decoration methods.

Do you sell workwear pants, overalls, or steel-toe boots?

No. The Bear Grips catalog focuses on the branded layer that sits over the workwear: tees, long-sleeves, hoodies, polos, button-up performance shirts, crewneck sweatshirts, quarter-zips, athletic shorts, joggers, and hats. Pants, overalls, and safety boots are sourced through traditional workwear vendors.

Can the crew, the subs, and the public all order from the same shop?

Yes. One shop holds cost-only pieces (issued to the crew), standard-retail pieces (sold to subs and clients), and public-facing pieces (sold to anyone who finds the link). Each piece can have its own pricing without rebuilding the shop.

Brandon Holt
Brandon HoltService Industry Operator

Brandon owns a regional contracting company and previously ran an HVAC service business. He writes about trade-business branding, crew uniforms, and the apparel decisions service operators make to win local trust.

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