Competitive Gymnastics Team Merch Revenue Math
- A 30-gymnast program earns $1,800 to $2,200 of annual merch margin.
- A 60-gymnast program earns $3,500 to $4,200.
- A 100-gymnast program earns $6,000 to $8,000.
- Margin funds meet entry, scholarships, camp programming, and coach development.
Competitive gymnastics team merch margin scales with the team roster, the engaged parent base, and the average margin per piece. A 30-gymnast program with engaged parents earns $1,800 to $2,200 of annual margin. A 60-gymnast program earns $3,500 to $4,200. A 100-gymnast program earns $6,000 to $8,000. Below is the full revenue math with assumptions, ranges, and how gyms typically deploy the margin.
Revenue Math by Team Size
| Roster | Engaged Parents | Pieces per Buyer per Year | Avg Margin | Annual Margin |
|---|---|---|---|---|
| 15 | 22 | 2.0 | $10 | $740 |
| 25 | 38 | 2.5 | $11 | $1,732 |
| 40 | 60 | 2.5 | $11 | $2,750 |
| 60 | 90 | 2.5 | $12 | $4,500 |
| 80 | 120 | 2.8 | $12 | $6,720 |
| 120 | 180 | 3.0 | $12 | $10,800 |
The numbers assume 75 percent of the roster orders apparel and roughly 1.5 parents per gymnast also order. Pieces-per-buyer accounts for repeat orders across the season (warm-up, hoodie, tee, replacement tees).
Margin per Piece by Product
| Piece | VIP Base | Common Retail | Margin |
|---|---|---|---|
| Cotton tee | $19.88 | $28 to $32 | $8 to $12 |
| Performance tee | $23.86 | $30 to $36 | $6 to $12 |
| Long sleeve | $29.88 | $38 to $44 | $8 to $14 |
| Tank | $19.88 | $28 to $32 | $8 to $12 |
| Hoodie | $36.88 | $48 to $58 | $11 to $21 |
| Crewneck | $41.88 | $52 to $62 | $10 to $20 |
| Womens cropped hoodie | $47.88 | $58 to $68 | $10 to $20 |
| Joggers | $40.88 | $52 to $60 | $11 to $19 |
| Quarter-zip | $29.88 | $42 to $48 | $12 to $18 |
| Polo | $34.88 | $48 to $54 | $13 to $19 |
| Adjustable hat | $25.88 | $32 to $36 | $6 to $10 |
How Gyms Deploy the Margin
Most competitive gymnastics gyms deploy the apparel margin across five categories:
- Meet entry fees: Funds part of the team meet entry for the season.
- Scholarships: Subsidizes part of the tuition or meet costs for one to three gymnasts per year.
- Camp programming: Funds equipment, prizes, or guest coach honoraria for the summer camp.
- Coach development: Pays for coach clinics, certifications, or conference attendance.
- Team events: Year-end banquet, team building outings, holiday parties.
The margin compounds across the year. A $4,500 annual margin can fully cover the team year-end banquet plus a coach development clinic plus one half-scholarship.
Bear Grips Pro Shops: Custom Apparel for Your Team. No Minimums. Free Shipping.Adding Camp Margin On Top of Season Margin
The summer or holiday camp generates a separate revenue stream on top of the regular team apparel margin:
| Camp Size | Pieces per Camper | Margin per Piece | Camp Margin |
|---|---|---|---|
| 30 campers | 1.8 | $10 | $540 |
| 60 campers | 1.8 | $11 | $1,188 |
| 100 campers | 2.0 | $11 | $2,200 |
| 150 campers | 2.0 | $12 | $3,600 |
A 60-gymnast competitive program that also runs a 100-camper summer camp earns approximately $4,500 from the team plus $2,200 from the camp for a $6,700 combined annual margin.
Affiliate Margin Layered on Top
Every Pro Shops account includes an affiliate link. The gym owner who refers another gym earns ten percent of the referred gym subscription forever plus one dollar per unit the referred gym sells. For a gym owner active in the regional or national competitive scene who refers three to five gyms per year, affiliate income often adds $500 to $2,000 of margin on top of the gym own apparel margin.
Plan Comparison for the Competitive Gymnastics Gym Store
| Plan | Monthly | Live Products | Best For |
|---|---|---|---|
| Free | $0 | 3 | Small teams starting with tee plus hoodie plus hat |
| Self-Service VIP | $59 | 200 | Most competitive programs, full apparel set, lowest base prices |
| Done-For-You VIP | $109 | 250 | Full white-glove setup, advisor managed |
The VIP plan pays for itself in the margin difference on the first ten to fifteen hoodies sold each month. For programs running 25 or more gymnasts, the Self-Service VIP is the right starting plan.
Open the Team Merch Shop and Start Earning Margin
$10 to $15 of margin per piece. The gym earns from every gymnast, parent, and coach order across the year.
Start FreeFrequently Asked Questions
How much does a competitive gymnastics team earn on team merch?
A 30-gymnast program earns $1,800 to $2,200 of annual margin. A 60-gymnast program earns $3,500 to $4,500. A 100-gymnast program earns $6,500 to $8,000. The margin scales with team size, engaged parent base, and pieces per buyer per year.
What is the average margin per gymnastics team merch piece?
$8 to $12 per cotton tee on the VIP plan. $11 to $21 per hoodie. $11 to $19 per joggers or quarter-zip. $6 to $10 per hat. The gym sets the retail and the margin is the difference between the VIP base and the retail.
Can the merch margin fund team meet fees?
Partially or fully depending on team size. A 60-gymnast program with $4,500 of annual merch margin typically covers a meaningful share of team meet entry fees across the season. Larger programs can fund team meet fees and scholarship and coach development.
Does the gym pay any cost for the apparel platform?
The free plan is zero per month. The Self-Service VIP plan is $59 per month for the lowest base prices and two hundred live products. The Done-For-You VIP plan is $109 per month and includes full setup by an advisor.
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