Bear Grips Pro ShopsWhich Blank Brands Are Behind Your Clothing Brand: Champion, Bella+Canvas, and More
- A print on demand clothing brand is built on named blank brands like Champion, Bella+Canvas, Next Level, and Gildan.
- The blank brand affects weight, drape, and price, the design and branding are entirely the vendor's own.
- Champion pieces sit at the premium tier, Gildan and Next Level cover the everyday and budget tiers.
- Knowing the blank brand behind a product helps set retail price expectations honestly.
A first-time founder asking what brand their clothing line is "made by" is really asking about the blank garment behind the print, the actual tee or hoodie before any design goes on it. Bear Grips Pro Shops runs a 63-product catalog built from established apparel brands: Champion, Bella+Canvas, Next Level, Gildan, Sport-Tek, Hanes, Jerzees, AS Colour, and more. The design, name, and branding on top are entirely the vendor's own. This post breaks down what each blank brand actually adds.
Why the blank brand matters even though the label says your brand
The blank garment determines the weight, the drape, the shrink behavior, and how the print sits on the fabric. A Champion hoodie and a budget-tier hoodie can carry the exact same design and read completely differently on a buyer's body. Knowing the blank brand behind a listing helps a founder describe the product honestly instead of guessing.
The blank brands in the Bear Grips catalog
| Blank brand | Where it sits | Example product | VIP base |
|---|---|---|---|
| Champion | Premium hoodies and crewnecks | Champion Performance Hoodie | $45.88 |
| Bella+Canvas | Everyday tees and tanks | Women's Favorite Tee | $19.88 |
| Next Level | Premium tees and triblends | Premium Cotton Crew Tee | $23.88 |
| Gildan | Everyday hoodies, polos, sweatshirts | Youth Hoodie | $36.88 |
| Sport-Tek | Performance and moisture-wicking wear | Men's Moisture-Wicking Tee | $23.86 |
| Bear Grips | House brand, athletic and training gear | Airlume Cotton Athletic Tee | $19.88 |
Building a lineup that mixes tiers on purpose
A common early mistake is picking blanks at random. A stronger approach mixes an everyday tier product (Bella+Canvas tee, Gildan crewneck) as the volume seller with one premium-tier product (Champion hoodie) as the higher-margin upsell. That structure mirrors how established athleisure brands price their own lineups, an everyday core with a premium anchor.
How to talk about blank brands honestly on a product page
It is fine, and often builds trust, to mention the blank brand on a product listing: "Printed on a Champion pullover, true to size, heavier weight than our everyday hoodie." This gives a buyer a real, checkable detail instead of a vague quality claim, and it explains price differences across the catalog honestly.
Browse the Full Blank Catalog
63 products across Champion, Bella+Canvas, Next Level, Gildan, and more. Free to start.
Start FreeFrequently Asked Questions
Do buyers see the blank brand label when they receive the product?
Some blank brands include their own neck label, others allow it to be removed or replaced depending on the product. Either way, the outward design and branding are entirely the vendor's own.
Is Champion actually a premium brand within the catalog?
Yes, Champion products (the Performance Hoodie at $45.88 and the Crewneck at $41.88 VIP base) sit at the higher end of the hoodie and sweatshirt lineup, heavier weight than the everyday tier.
Can I choose which blank brand my design goes on?
Yes. Every product in the catalog is selectable individually, so a founder can pair one design with several different blank brands and price tiers.
Does the blank brand change the per-piece price I pay?
Yes, base prices vary by product and brand. VIP base prices range from $19.88 for entry tees up to $54.88 for premium leggings, see the full catalog for exact pricing.
