Print-on-Demand Custom Apparel
for Startups

Real startup swag the team and recruits will wear past demo day.

100% Print-on-Demand

No bulk buysNo minimumsNo contracts

We print, pack and always have fast free shipping

All done right here in the USA
Get Started in under 60 seconds

Start for Free No Credit Card Required No Contracts

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Side by Side

Old Way vs. Your New Pro Shop Way

Same three problems. Two very different answers.

Old Way
$2K to $5K
Bulk-Order Gamble
  • Inventory from past orders still in your office
  • XS, S, XL sit in the bin for months
  • Pieces go missing. You give the rest away
Your Pro Shop
$0 UPFRONT
No Inventory Ever
  • Member orders one, we print one
  • Zero cash tied up. Zero boxes to store
  • Profit hits your dashboard, not a bin
Old Way
3 WEEKS
To Reorder Anything
  • 24, 36 or 48-piece minimums per color
  • Charged per color, per placement, per design
  • Sold out of sizes or colors team members want
  • Can't say yes without $2K + 3 weeks
Your Pro Shop
~1 WEEK
Door to Door
  • No minimums. Order 1 or 100, same price
  • Unlimited colors, designs, placements
  • Team members pick size and color at checkout
  • USA printed and shipped free to their door
Old Way
2 WASHES
Until It's Cardboard
  • Print cracks, shirt stiffens, color fades
  • Team members stop wearing it
  • You and the coaches reach for other brands
Your Pro Shop
50+ WASHES
Still Soft
  • Premium blanks: Bella+Canvas, Champion, Sport-Tek
  • Soft on day 1, soft after 50 washes
  • Coaches reach for the startup hoodie, not the other brand
Why It Works

Curated for your team and recruits. Zero guesswork.

We pick the season's best. You focus on what you do best.

All Sizes
Always Stocked

Every size, color, every fit.

Top 15
Curated Each Season

DFY plan picks them for you.

~1 wk
USA Print + Ship

Door to door, every order.

12 yrs
In Premium Apparel

Dressing startups since 2014.

The Money Math

Stop losing $10K. Start making $6K.

The average swing when a startup drops bulk orders and switches to a Pro Shop.

Stop Losing
$2K to $10K / year
  • No more bulk orders
  • No more boxes of unsold XLs in your office
  • No more 3-week waits for stiff hoodies
Start Earning
$2.4K to $6K / year
  • $8 to $16 profit baked into every piece
  • Profit pulled first. Base price covered after
  • You set the markup. No revenue caps
  • Zero out-of-pocket. Straight profit, every order
Get Started in under 60 seconds

Start for Free No Credit Card Required No Contracts

Trusted Quality

Premium athleisure your team and recruits already wear

Nike
Gildan
Champion
Bella + Canvas
Comfort Colors
Independent Trading Co.
Cotton Heritage
AS Colour
Hanes
Jerzees
American Apparel
Sport-Tek
Nike
Gildan
Champion
Bella + Canvas
Comfort Colors
Independent Trading Co.
Cotton Heritage
AS Colour
Hanes
Jerzees
American Apparel
Sport-Tek
And even more brands in our catalog

How It Works

From company logo to live shop link your team and recruits can buy from, all in the same week.

Step 1

Pick Your Startup's Gear

Start your startup's Pro Shop. Pick the staples your team and recruits actually wear: athletic tees, hoodies, joggers, snapbacks. 63 premium pieces from Bella+Canvas, Champion, Sport-Tek.

Step 2

Add Your Startup Logo

Upload your startup logo, company-logo art, or comp event design. Or send us one design a month and we set up the whole shop with our DFY plan.

Step 3

Set Your Markup

Base price covers printing, free shipping, every color, every size. You decide the markup. $10/hoodie? $25? Your call. No revenue caps.

Step 4

Drop The Link With Your Startup

Post the link in your startup's IG bio, member group chat or group text, or stick a QR code on the front desk. Team members buy directly. No bulk-order boxes in your office.

Step 5

We Print & Ship

Member orders → we print in the USA → ship free to their door in ~1 week. You never touch a box. No "where's my hoodie?" DMs.

Step 6

Get Paid

Watch member orders land in your dashboard live. Bi-weekly payouts straight to your bank. automated. No invoicing, no chasing.

Get Started in under 60 seconds

Start for Free No Credit Card Required No Contracts

Premium Product Catalog

All Inclusive Base Prices Include: Front Side Design, Printing, Packing, Free Shipping, Unlimited Design Elements & Unlimited Print Colors.

Airlume Cotton Athletic Tee

Airlume Cotton Athletic Tee

Bear Grips

20

All Inclusive Base Price

$23.93Free team members base price
$19.88VIP team members base price
💰Save $4.05 with VIP
Comfort Soft Hoodie

Comfort Soft Hoodie

Bear Grips

36

All Inclusive Base Price

$44.94Free team members base price
$36.88VIP team members base price
💰Save $8.06 with VIP
Perfect Soft Crewneck Sweatshirt

Perfect Soft Crewneck Sweatshirt

Bear Grips

36

All Inclusive Base Price

$40.96Free team members base price
$34.88VIP team members base price
💰Save $6.08 with VIP
Premium CVC Jersey Tee

Premium CVC Jersey Tee

Next Level

36

All Inclusive Base Price

$29.95Free team members base price
$24.88VIP team members base price
💰Save $5.07 with VIP
Men's Moisture-Wicking Tee

Men's Moisture-Wicking Tee

Sport-Tek

28

All Inclusive Base Price

$28.88Free team members base price
$23.86VIP team members base price
💰Save $5.02 with VIP
Ladies' Moisture Wicking Tee

Ladies' Moisture Wicking Tee

Sport-Tek

23

All Inclusive Base Price

$31.95Free team members base price
$25.88VIP team members base price
💰Save $6.07 with VIP
Women's Favorite Tee

Women's Favorite Tee

Bella+Canvas

21

All Inclusive Base Price

$23.93Free team members base price
$19.88VIP team members base price
💰Save $4.05 with VIP
Performance Workout Tank

Performance Workout Tank

Bella+Canvas

9

All Inclusive Base Price

$23.94Free team members base price
$19.88VIP team members base price
💰Save $4.06 with VIP
Women's Premium Cotton Tee

Women's Premium Cotton Tee

Next Level

21

All Inclusive Base Price

$28.95Free team members base price
$23.88VIP team members base price
💰Save $5.07 with VIP
Mens Cut-Off Tank

Mens Cut-Off Tank

AS Colour

5

All Inclusive Base Price

$29.93Free team members base price
$24.88VIP team members base price
💰Save $5.05 with VIP
View Full Catalog
Get Started in under 60 seconds

Start for Free No Credit Card Required No Contracts

Founder Reviews

Hear from startup founders and People Ops leads running this today.

Quality, sizing, time. The three things every owner wants to know about, answered by the startupes already running their apparel through us.

MR
Mike R.
Founder · 15 team
Q: DO THE NEW-HIRE TEES AND FOUNDERS HOODIES HOLD UP TO DEMO DAYS AND CONFERENCES?

"Seed-stage startup, eighteen new hires across two quarters. Bulk-ordered startup swag from a generic vendor that pilled after the first conference. Bella+Canvas tees and Champion hoodies through the Pro Shop held the startup logo through demo days, three conferences, two recruit dinners and weekly washes. Engineering started wearing the founders hoodie outside the office. Free brand marketing every coffee run in the neighborhood."

JT
Jenna T.
CEO & Co-Founder · 60 team
Q: WHAT IF A REMOTE NEW HIRE STARTS NEXT WEEK AND WE NEED A SIZE THE COMPANY NEVER STOCKED?

"Remote-first startup, new hires across the country. Used to bulk-order startup swag in adult medium and end up with extras in the office closet plus a remote new hire who never got swag. Now every new hire picks their own size and color from the welcome email link. Started Monday, startup swag pack lands at their home before Friday standup. Looked like a real brand from day one."

RK
Ryan K.
Head of People Ops · 200 team
Q: I AM THE FOUNDER. HEAD OF PEOPLE OPS HAS ZERO BANDWIDTH. WHO BUILDS THE STORE?

"Solo founder running a seed-stage startup. People Ops was the contractor side of my own job. No bandwidth to design swag, write product pages or bulk-order from a vendor. Done-For-You plan built the entire startup swag store. New-hire tees, founders hoodies, conference event drops, recruit-event apparel, off-site retreat collections. I send the startup logo once a month. Recruits asked how we got merchandising that polished as a seed-stage company."

Why Bear Grips

12 years of experience. We know your customer.

Since 2014, dressing startups, founders teams and tech companies across the country.

500K+
Orders Shipped

To fitness lovers since 2014.

10K
Orders / Month

Your orders never sit in a queue.

USA
Print Network

Print 7 days a week, locally in the USA. Free lightning-fast delivery.

Human
Real Support

Talk to a real person when you need help. Call, text, email.

For Startups

Choose Your Membership

Launch your startup's shop with zero inventory risk. Every plan includes hosting, free shipping, and full athleisure catalog.

Free

$0/month

Perfect for testing the startup's appetite. See if team members buy a hoodie before you commit to a paid plan.

  • Create up to 3 products
  • Standard Base Pricing
  • Free Hosting & Custom URL
  • Access to Full Premium Catalog
  • Robust Storefront Editor
  • Set Your Own Profit Margin
  • Real-Time Orders & Payouts
  • Affiliate Program Access
  • Message Support
  • Self Ordering / Ordering Samples
  • Fast FREE Domestic US-Only Shipping
Most Popular

Self Service VIP

$59/month

Full owner access. Lower base prices on every item, which means bigger profit on every sale. You build, you control.

  • Everything in Free Plus:
  • Unlimited Design Uploads
  • Exclusive Wholesale Base Rates
  • Higher Profit Margins
  • Elite Hosting & Design Storage
  • Remove "Powered by" Branding
  • Priority Production
  • Customize Pro Shop Layout
  • Access to Design Services
  • Priority Phone Support

Done For You VIP

$109/month

Coach the 6am class. we'll build your shop. Send one logo a month. We set up the products, mockups, copy, and launch. You just post the link.

  • Everything in VIP Plan included
  • Create up to 250 products
  • Access New Releases First
  • VIP Services
  • Design Your Shop Layout
  • 1 New Design Applied Monthly By Us
  • Design Applied to Top 15 Best-Sellers
  • 5 Complementary "Your Choice" Items
  • Full Self-Service Access Included
  • Priority Message and Phone Support
  • Dedicated Pro Shop Advisor

No contracts, cancel anytime.

Founder & People Ops Questions

The questions we get asked most

Can we print our startup logo, founders mark and team art on custom startup swag and tech startup swag apparel?+

Yes. Every startup swag tee, founders hoodie, embroidered polo and embroidered hat supports your startup logo, founders mark, team callouts (Engineering, Design, Sales, Customer Success), launch-year art and "Established" callouts. Startup swag, tech startup swag and best startup swag ideas all under one branded startup URL. Unlimited design elements on one side, no per-color fee. Solid startup swag store built for early-stage teams, not a one-off bulk-order from a generic promo vendor.

Do you make tech gift boxes, Yeti tumblers, AirPods, branded notebooks, sticker packs or laptop covers?+

No on tumblers, AirPods, branded notebooks, sticker packs and laptop covers. Those are corporate-gift specialty goods from a tech-swag bundler. What we do best: the apparel side of startup swag. Startup swag shirts, tech startup swag hoodies, founders crewnecks, new-hire welcome tees, embroidered Sport-Tek recruiter polos, conference event tees, off-site retreat hoodies, embroidered Yupoong and Otto Cap hats. The branded startup apparel team and recruits actually wear out of the startup and to the next demo day.

Can we run new-hire welcome tees, founders gear, conference event drops and recruit-event apparel in one startup swag store?+

Yes. Your shop is one branded startup URL, organized into sections: New Hires, Founders, Engineering, Sales, Customer Success, Conference 2026, Off-Site Retreat, Recruit Events, Launch Drops. Each function gets its own collection. Conference event tees live for a window then close. Recruit-event hoodies cover hackathons and campus visits. Off-site retreat collections drop for the next quarter offsite. Team and recruits pre-order, you collect on the company card at base price.

Can new hires, recruiters and conference attendees order their own startup swag directly from a link in the onboarding email?+

That is the whole point. Drop your startup swag store link in the new-hire welcome email, the recruiter outreach footer, the conference confirmation, the off-site retreat invite or pin it to the founders Instagram bio. New hires, recruiters, conference attendees and the full team check out themselves with size and color. Startup swag, tech startup swag tees, founders hoodies and embroidered hats ship to each door free in about a week. You never bulk-order one-size-fits-all swag and end up with sixty extra mediums in the office closet again.

Will the startup swag tees, hoodies and embroidered polos hold up to demo days, conferences, recruit dinners and weekly washes?+

Yes. Premium athletic blanks. Bella+Canvas triblends, Next Level, Champion hoodies, Independent Trading Co. crewnecks, Sport-Tek embroidered polos and embroidered Yupoong and Otto Cap hats. Real startup-grade swag, not the stiff cotton tee from a one-off bulk promo run. The team wears them through demo days, conferences, recruit dinners, off-sites and weekly washes. Print holds, embroidery stays sharp. Pull a few samples at base price first and feel the difference. Best startup swag actually gets worn outside the office.

We already use Custom Ink or SwagUp for startup swag. Why switch?+

Three reasons most startups switch within a month. Shipping: theirs charges $8 to $10 per order, hidden. Ours is free, every order. Fees: theirs charges per color, per placement, per design. Ours is one flat base price, unlimited colors. Permanence: theirs is event-by-event bulk ordering. Ours is a permanent startup swag store at your URL year-round, ready for every new hire, every conference event, every recruit dinner, every launch day and the next off-site retreat.

Do I pay anything when a new hire orders startup swag? What about founders gear and recruit-event apparel?+

Zero cost on the platform side when an order comes in. The company covers swag at base price (the lowest base prices on the VIP plans, $4 to $11 off per item). For founders gear and recruit-event apparel, build a Founders & Staff section and self-order at base price. For paid-fan startup swag sold to community (the best startup swag people actually buy), set retail above base price and earn margin on a community drop. Watch every order land in real time on your phone between demo day pitches.

Features

Everything You Need to Succeed

From company logo upload to member delivery, every tool a startup founder needs to ship a real apparel program.

Your Startup's Own Shop

A clean shop URL for your startup. Team members see your logo, your colors, your gear. Looks like real merch. not a generic POD page.

Mockups Team members Will Repost

Front + back mockups in every color. Drop them in your member group chat, on your IG, or on the startup screen during open office hours.

Athleisure Team members Live In

Bella+Canvas, Champion, Sport-Tek, Next Level. premium athleisure that holds up after a year of sprints. Team members in your hoodie at desk = retention.

Live Sales Dashboard

Watch every member order land in real time. Profit per item, payout schedule, top sellers. Open it on your phone between classes.

You Set The Markup

Mark up $10 a hoodie or $30. your call. VIP plan unlocks the lowest base prices so margins go up. No revenue caps, no per-unit fees.

Zero Bulk-Order Risk

Items only print after a member orders. Drop a comp tee that doesn't sell? You owe nothing. No 50-piece minimums, no leftover boxes in your office.

One Last Honest Question

If not this, what is your plan?

Another $2,000 bulk order you front in cash
Inventory from past orders sitting in your office
Coaches still wearing other brands
Team members asking for colors you don't have
The easiest revenue stream your startup has ever added. Live in 60 seconds.
Get Started in under 60 seconds

Start for Free No Credit Card Required No Contracts