Print-on-Demand Custom Apparel
for Fly Fishing Guides & Shops
Real guide apparel with your fly shop logo and river identity.
100% Print-on-Demand
We print, pack and always have fast free shipping
Old Way vs. Your New Pro Shop Way
Same three problems. Two very different answers.
- Inventory from past orders still in your office
- XS, S, XL sit in the bin for months
- Pieces go missing. You give the rest away
- Member orders one, we print one
- Zero cash tied up. Zero boxes to store
- Profit hits your dashboard, not a bin
- 24, 36 or 48-piece minimums per color
- Charged per color, per placement, per design
- Sold out of sizes or colors clients want
- Can't say yes without $2K + 3 weeks
- No minimums. Order 1 or 100, same price
- Unlimited colors, designs, placements
- Clients pick size and color at checkout
- USA printed and shipped free to their door
- Print cracks, shirt stiffens, color fades
- Clients stop wearing it
- You and your guides reach for other brands
- Premium blanks: Bella+Canvas, Champion, Sport-Tek
- Soft on day 1, soft after 50 washes
- Coaches reach for the shop hoodie, not the other brand
Curated for your guides and clients. Zero guesswork.
We pick the season's best. You focus on what you do best.
Every size, color, every fit.
DFY plan picks them for you.
Door to door, every order.
Dressing fly shops since 2014.
Stop losing $10K. Start making $6K.
The average swing when a fly shop drops bulk orders and switches to a Pro Shop.
- No more bulk orders
- No more boxes of unsold XLs in your office
- No more 3-week waits for stiff hoodies
- $8 to $16 profit baked into every piece
- Profit pulled first. Base price covered after
- You set the markup. No revenue caps
- Zero out-of-pocket. Straight profit, every order
Start for Free • No Credit Card Required • No Contracts
Trusted Quality
Premium athleisure your guides and clients already wear
How It Works
From shop logo to live shop link your guides and clients can buy from, all in the same week.
Pick Your Shop's Gear
Start your shop's Pro Shop. Pick the staples your guides and clients actually wear: athletic tees, hoodies, joggers, snapbacks. 63 premium pieces from Bella+Canvas, Champion, Sport-Tek.
Add Your Shop Logo
Upload your shop logo, fly-pattern art, or comp event design. Or send us one design a month and we set up the whole shop with our DFY plan.
Set Your Markup
Base price covers printing, free shipping, every color, every size. You decide the markup. $10/hoodie? $25? Your call. No revenue caps.
Drop The Link In The Lodge
Post the link in your shop's IG bio, member group chat or group text, or stick a QR code on the front desk. Clients buy directly. No bulk-order boxes in your office.
We Print & Ship
Member orders → we print in the USA → ship free to their door in ~1 week. You never touch a box. No "where's my hoodie?" DMs.
Get Paid
Watch member orders land in your dashboard live. Bi-weekly payouts straight to your bank. automated. No invoicing, no chasing.
Start for Free • No Credit Card Required • No Contracts
Premium Product Catalog
All Inclusive Base Prices Include: Front Side Design, Printing, Packing, Free Shipping,
Unlimited Design Elements & Unlimited Print Colors.
Airlume Cotton Athletic Tee
Bear Grips
All Inclusive Base Price
Comfort Soft Hoodie
Bear Grips
All Inclusive Base Price
Perfect Soft Crewneck Sweatshirt
Bear Grips
All Inclusive Base Price
Premium CVC Jersey Tee
Next Level
All Inclusive Base Price
Men's Moisture-Wicking Tee
Sport-Tek
All Inclusive Base Price
Ladies' Moisture Wicking Tee
Sport-Tek
All Inclusive Base Price
Women's Favorite Tee
Bella+Canvas
All Inclusive Base Price
Performance Workout Tank
Bella+Canvas
All Inclusive Base Price
Women's Premium Cotton Tee
Next Level
All Inclusive Base Price
Mens Cut-Off Tank
AS Colour
All Inclusive Base Price
Start for Free • No Credit Card Required • No Contracts
Hear from fly fishing guides and shop owners running this today.
Quality, sizing, time. The three things every owner wants to know about, answered by the shopes already running their apparel through us.
"Long-sleeve sun shirts for my guides need to hold up to river water, sun, sweat and four-day float trips. Sport-Tek moisture-wicking long-sleeves with the fly shop logo embroidered, still look brand new after the season. Clients keep asking where to buy theirs. Now they order from a QR code in the parking lot."
"Lodge guests show up in every shape. I used to stock 25 long-sleeves at the cabin and run out of size XL by week three. Now each guest orders their own size from the booking email. Fly shop logo apparel ships free to their door before they fly in. No more turning down a sale because I'm out of mediums."
"Off-season I'm tying flies, repairing rods, planning trips. Not writing product pages. Done-For-You plan ran the whole fly shop merch line. Guide tees, instructor hoodies, river-name embroidered hats. Clients pre-order from the booking confirmation. Made $3,500 in off-season profit without lifting a finger."
12 years of experience. We know your customer.
Since 2014, dressing fly shops, guide services and instructor trips across the country.
To fitness lovers since 2014.
Your orders never sit in a queue.
Print 7 days a week, locally in the USA. Free lightning-fast delivery.
Talk to a real person when you need help. Call, text, email.
Choose Your Membership
Launch your fly shop's store with zero inventory risk. Every plan includes hosting, free shipping, and full athleisure catalog.
Free
Perfect for testing the shop's appetite. See if clients buy a hoodie before you commit to a paid plan.
- Create up to 3 products
- Standard Base Pricing
- Free Hosting & Custom URL
- Access to Full Premium Catalog
- Robust Storefront Editor
- Set Your Own Profit Margin
- Real-Time Orders & Payouts
- Affiliate Program Access
- Message Support
- Self Ordering / Ordering Samples
- Fast FREE Domestic US-Only Shipping
Self Service VIP
Full owner access. Lower base prices on every item, which means bigger profit on every sale. You build, you control.
- Everything in Free Plus:
- Unlimited Design Uploads
- Exclusive Wholesale Base Rates
- Higher Profit Margins
- Elite Hosting & Design Storage
- Remove "Powered by" Branding
- Priority Production
- Customize Pro Shop Layout
- Access to Design Services
- Priority Phone Support
Done For You VIP
Coach the 6am class. we'll build your shop. Send one logo a month. We set up the products, mockups, copy, and launch. You just post the link.
- Everything in VIP Plan included
- Create up to 250 products
- Access New Releases First
- VIP Services
- Design Your Shop Layout
- 1 New Design Applied Monthly By Us
- Design Applied to Top 15 Best-Sellers
- 5 Complementary "Your Choice" Items
- Full Self-Service Access Included
- Priority Message and Phone Support
- Dedicated Pro Shop Advisor
No contracts, cancel anytime.
The questions we get asked most
Can I put my fly shop logo on long-sleeve shirts, embroidered fly fishing hats and crew tees?+
Yes. Every long-sleeve tee, moisture-wicking long-sleeve, hoodie and embroidered fly fishing hat supports your shop or guide logo on the front, back, sleeve or chest. Add river names, fly-pattern art, "established" years, GPS coordinates of your favorite run. Unlimited design elements on one side, no per-color fee. Custom fly fishing apparel for the crew, instructors and guests in one shop URL with no minimum.
Do you make UPF sun-protection button-ups, waders or vests?+
No. Specialty UPF sun-protection button-up shirts, waders and fly fishing vests have a specific cut and fabric we don't carry. Specialty brands handle that side. What we do best: the everyday fly fishing apparel your guides and clients wear on the river and off. Long-sleeves, hoodies, crew tees, premium triblends, embroidered hats. The branded gear they grab on rest days and in the lodge.
Can fly shop walk-ins, lodge guests and instructor-trip clients order their own gear?+
That's the design. Drop your shop link in the booking confirmation, on the fly shop counter sign, in the lodge welcome packet. Clients check out themselves with their size and color, fly fishing shirts and embroidered hats ship to their door free in about a week. You never carry inventory at the fly shop or in the lodge, no leftover client tees in the guide's truck.
Can I sell guide uniforms, fly shop merch and instructor-trip apparel in the same shop?+
Yes. Your shop is one branded URL, organized into sections: Guides, Fly Shop, Instructor Trips, Lodge Staff, Alumni, Client Merch. Self-order guide long-sleeves, embroidered hats and hoodies at base price for your team. Sell fly shop merch at retail for the profit. Custom fly fishing shirts for the crew and branded merch for the clients, one dashboard.
Will the prints hold up to river water, sun, sweat and weekly washes?+
Yes. Premium athletic blanks. Sport-Tek moisture-wicking long-sleeves, Bella+Canvas premium triblends, Next Level cotton tees, Independent Trading Co. hoodies, Yupoong and Richardson embroidered hats. Real performance fabric, not the stiff cotton tee from the local print shop. Pull samples from your dashboard at base price first and feel the difference.
We already use Custom Ink or a local print shop for guide apparel. Why switch?+
Three reasons most guides and fly shops switch within a month. Shipping: theirs charges $8 to $10 per order, hidden. Ours is free, every order. Fees: theirs charges per color, per placement, per design. Ours is one flat base price, unlimited colors. Specialization: theirs is generic merch. We have 12 years in athleisure, 500K+ orders shipped, and a Pro Shop network built for guide services and fly shops like yours.
Do I pay anything when a client or crew orders? What's the contract?+
Zero cost when an order comes in. They pay the retail price you set. Your $8 to $16 profit lands directly in your dashboard. The rest covers our base price for printing, packing, and free USA shipping. No contracts. Cancel anytime. Most fly shops and guide services start free, sell their first dozen pieces, then upgrade to Self-Service VIP for lower base prices and bigger profit per item.
Everything You Need to Succeed
From shop logo upload to member delivery, every tool a fly shop owner needs to ship a real apparel program.
Your Shop's Own Store
A clean shop URL for your fly shop. Clients see your logo, your colors, your gear. Looks like real merch. not a generic POD page.
Mockups Clients Will Repost
Front + back mockups in every color. Drop them in your member group chat, on your IG, or on the shop screen during morning float.
Athleisure Clients Live In
Bella+Canvas, Champion, Sport-Tek, Next Level. premium athleisure that holds up after a year of trips. Clients in your hoodie at fly tying bench = retention.
Live Sales Dashboard
Watch every member order land in real time. Profit per item, payout schedule, top sellers. Open it on your phone between classes.
You Set The Markup
Mark up $10 a hoodie or $30. your call. VIP plan unlocks the lowest base prices so margins go up. No revenue caps, no per-unit fees.
Zero Bulk-Order Risk
Items only print after a member orders. Drop a comp tee that doesn't sell? You owe nothing. No 50-piece minimums, no leftover boxes in your office.
If not this, what is your plan?
Start for Free • No Credit Card Required • No Contracts