A hat rounds out a channel shop for subscribers who want to show support without spending tee or hoodie money, or for subscribers who already own the apparel and want a smaller add-on. Hats sell in lower volume than tees but at a high repeat-purchase rate once a subscriber owns the first piece, since a different colorway is an easy second buy.
Printed designs work well for detailed or multi-color graphics and cost less to set up per design. Embroidered designs read as more premium and durable but work best with simpler shapes, since fine detail does not translate well to thread. A wordmark or simple icon is usually the safer choice for embroidery, while a full-color mascot or complex graphic is better suited to print.
Bear Grips Pro Shops: Custom Apparel for Your Team. No Minimums. Free Shipping.Hats are rarely the lead product on a launch day. They work best as the third piece added once a tee and hoodie already have sales history, since subscribers who already bought apparel are the most likely repeat buyers on a smaller accessory. Leading a shop with hats alone tends to underperform compared to leading with a tee.
| Hat | VIP base | Typical retail | Margin per piece |
|---|---|---|---|
| Mesh snapback | $25.86 | $34-36 | $8-10 |
| Rope or 5-panel (printed) | $29.86 | $38-40 | $8-10 |
| Flat bill snapback (embroidered) | $29.86 | $40-42 | $10-12 |
Printed or embroidered, snapback or rope. No minimum, free shipping, ready in about a week.
Start FreePrinted for a detailed or multi-color logo, embroidered for a simple wordmark or icon that reads well in thread.
No. Embroidered and printed hats both ship with no minimum order, same as apparel.
Usually not on their own. Hats convert best as a second or third product once a tee already has a sales track record.
A youth classic baseball hat option is available for channels with a younger audience.
Bear Grips Pro Shops