Youth track and field club programs (AAU, USATF-affiliated, independent local clubs) handle athletes ages 7 to 14 across summer and indoor seasons. The apparel program is similar to middle school but with stronger emphasis on parent and family pieces — youth club is parent-driven by definition. Below is the apparel structure for a youth track program, the catalog blanks for youth sizing, and how to set up the team shop without burdening the parent coach who often runs the club.
Youth track apparel from the catalog:
Youth club track is heavily parent-funded. The parent piece offering should be the most-developed part of the shop:
Most youth track clubs do not have a school-affiliated logo. They have a club-specific logo (often named for the city, region, or club founder). The shop carries that logo on every piece. See track program logo design ideas for templates that work for new club programs.
Youth clubs often run with parent-volunteer coaches. Polo and quarter-zip embroidered with the club logo gives volunteer coaches visible identity at meets. The Sport-Tek Performance Polo or Comfort Soft Hoodie both work.
For a first-year youth club with 30 athletes on the Free plan:
| Run | Units | Markup | Total |
|---|---|---|---|
| Youth tees (2 per athlete) | 60 | $8 | $480 |
| Youth hoodies (0.6 per athlete) | 18 | $14 | $252 |
| Parent pieces (2 per athlete) | 60 | $10 | $600 |
| Coach gear (4 volunteers) | 8 | $12 | $96 |
| Year One Total | 146 | $1,428 |
Run on the Free plan, the $1,428 is pure club revenue with no fixed costs.
Free branded shop. Youth sizes, parent pieces, coach polos. No minimum, no upfront cost.
Start FreeNo. The shop runs independent of the club's tax status. Many clubs run on the parent-coach's personal account or a club LLC.
Those are registered trademarks and require official licensing. Use your club's own logo and name to avoid the licensing requirement.
USATF rules around uniform identification can vary by age group and meet type. Verify specific rules with USATF or the meet director.
No. Each family orders direct from the shop. The club receives markup automatically, paid out bi-weekly.