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Setting Up a Merch Store for Your Whop Community Without Building a Separate Shopify

March 20, 2026 6 min read By Emma Whitfield
Quick Answer
Table of Contents
  1. Why merch does not belong inside Whop itself
  2. Whop vs Shopify vs a dedicated Pro Shop
  3. Where to place the link on your Whop community page
  4. The actual setup steps
  5. Frequently Asked Questions

A common question for anyone running a paid Whop community is where the merch actually lives. Building a full Shopify store just to sell a handful of tees is overkill for most merchants, and Whop itself is built for digital products and community access, not print-on-demand apparel with sizes, colors, and physical fulfillment. The simplest answer is a separate, purpose-built storefront linked directly from your Whop community, with no coding and no extra monthly platform fee required just to sell merch.

Why merch does not belong inside Whop itself

Whop is built around digital access: course content, trading signals, SaaS tools, community chat. Physical apparel introduces variables Whop is not built to handle directly, like size charts, color variants, print production, and shipping tracking. A dedicated apparel storefront handles all of that, while your Whop community stays focused on what it already does well.

Whop vs Shopify vs a dedicated Pro Shop for merch

OptionMonthly costSetup workHandles print and shipping
Build inside WhopN/A, not a supported product typeNot applicableNo
Separate Shopify store$29-$299/mo plus apparel app feesTheme setup, app install, product photographyNo, requires a separate POD app
Bear Grips Pro Shop$0-$105/moUpload logo, pick products, set pricesYes, built in
Bear Grips Pro Shops: Custom Apparel for Your Team. No Minimums. Free Shipping.

Where to place the link on your Whop community page

Most merchants place the link in two or three of these spots rather than just one.

The actual setup steps

  1. Sign up at shops.beargrips.com/for/whop-community
  2. Upload your community logo as a transparent PNG
  3. Pick your starter products: a tee, a hoodie, and a hat
  4. Set retail prices, default profit is $10 per piece
  5. Copy the storefront link and add it to your Whop community links, welcome post, and description

The whole process takes under an hour, and the shop is live the same day.

Set Up Your Whop Community Storefront

No Shopify, no code, no monthly fee to start. Upload your logo, pick products, link it from your Whop.

Start Free

Frequently Asked Questions

Do I need to know how to code to set this up?

No. The storefront is built and hosted for you. Uploading a logo, picking products, and setting prices is the entire setup.

Is there a monthly fee just to start?

No. The free plan runs $0 a month for 3 live products at a higher base price. VIP plans unlock more products at lower base prices starting at $59 a month.

Can I use my own domain for the shop?

The shop comes with a clean, professional branded URL by default. Point your Whop community link straight to it.

Do I need a Whop plus subscription tier to add merch this way?

No. This works for any Whop community regardless of your platform plan, since the merch storefront runs entirely separate from Whop itself.

Emma Whitfield
Emma WhitfieldSide Hustle and Creator Economy Writer

Emma writes about the creator economy and the rise of merch-as-revenue for individual creators. After running her own creator brand for three years she now covers the side hustle and merch monetization side of POD.

More articles by Emma →
Bear Grips Pro Shops: Free storefronts for gyms, clubs, and teams. No inventory. No risk.