Who pays for wedding party attire depends on the couple, the tradition, and the type of apparel involved. For formal bridesmaids dresses and suit rentals, the conventions vary widely. For custom casual shirts, hoodies, and getting-ready apparel, the more common approach in 2025 is either the couple buys as a gift or each person pays for their own through a shared store link. Bear Grips Pro Shops makes both options easy with no minimums and per-item pricing starting under $25 base.
Traditional etiquette gives different answers depending on the attire type:
The practical reality: expectations have shifted. Most modern couples make an intentional decision about each apparel category based on their budget and the communication they want to have with their wedding party about costs.
Custom getting-ready shirts and sweatshirts are the most accessible wedding party apparel category:
| Product | Base Price (Free Plan) | Base Price (VIP) |
|---|---|---|
| Women's Favorite Tee (Bella+Canvas) | $23.93 | $19.88 |
| Comfort Soft Hoodie (Bear Grips) | $44.94 | $36.88 |
| Women's Premium Cropped Hoodie (Bella+Canvas) | $56.96 | $47.88 |
| Men's Performance Polo (Sport-Tek) | $41.93 | $34.88 |
| Airlume Cotton Athletic Tee (Bear Grips) | $23.93 | $19.88 |
These are base prices (what the store owner pays). If the couple is gifting the shirts, they pay base price per shirt. If they want each party member to pay for their own, they set a retail price at or above base and each person pays at checkout. A $0 margin means party members pay only the base cost.
Bear Grips Pro Shops: Custom Apparel for Your Team. No Minimums. Free Shipping.The store model creates two clean options for handling wedding party apparel payment:
Option 1: Couple gifts the shirts. The couple or maid of honor orders all shirts to one address and ships them as gifts before the wedding. Each bridesmaid or groomsman receives their shirt without any purchase required on their part. The couple pays base price for each shirt. For a six-person bridal party, this is typically $120 to $270 depending on the shirt style.
Option 2: Each person pays for their own. The couple sets up the store with the design and shares the link. The retail price is set at or near base cost (to keep it accessible) and each party member orders and pays for their own shirt. This removes any cost from the couple's wedding budget while still giving the party matching apparel.
Option 2 is increasingly common for getting-ready shirts specifically because the cost is low enough that it is not a significant burden for most wedding party members, and it removes a coordination task from the couple's to-do list.
When bridesmaids or groomsmen need to purchase their own casual apparel, clear communication removes awkwardness. A few principles that work:
For couples who want to include getting-ready apparel as a gift without the logistics complexity, see the no-minimum ordering approach in the wedding party shirts no-minimum guide.
Tees from under $20 base, hoodies from $36 base. No setup fee, no minimum. Gift the shirts or let each person order their own.
Start FreeNo formal tradition applies to casual getting-ready shirts. Most couples treat them as a gift to the wedding party, but many also use a store model where each person pays for their own. The cost is low enough ($20 to $50 per shirt) that self-purchase is common and rarely creates friction.
Women's tees start at $19.88 base at VIP pricing. Hoodies start at $36.88 base. The couple pays base price when gifting, or sets the retail price close to base for self-purchase. No minimum, no setup fee.
Yes. Set up the store with the design and share the link. Set the retail price at whatever is appropriate. Each person clicks the link, picks their size, and pays at checkout. Shirts ship directly to their home.
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