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Screen Printing vs DTG: What a Printify Alternative Actually Uses

April 29, 2026 6 min read By Cameron Wells
Quick Answer
Table of Contents
  1. How screen printing actually works
  2. How DTG (direct to garment) actually works
  3. Method comparison at a glance
  4. Why print-on-demand marketplaces lean on DTG
  5. What this means for a business choosing a platform
  6. Frequently Asked Questions

Screen printing and DTG (direct to garment) are the two dominant methods behind almost every custom apparel order, and understanding the tradeoff explains why print-on-demand exists as a category at all. Screen printing pushes ink through a mesh stencil, one screen per color, which makes it cheap per piece at high volume but expensive to set up for a single shirt. DTG prints a design directly onto the fabric like an inkjet printer, with no per-color setup, which is what makes single-piece orders economical. A print-on-demand marketplace network can include providers running either method depending on the product and order size. Bear Grips Pro Shops runs a print-on-demand process built specifically for single-piece orders at a flat per-piece price.

How screen printing actually works

Screen printing creates a physical stencil (a screen) for each color in a design, then pushes ink through it onto the garment. Setting up screens takes time and materials, which is why screen printers typically require a minimum order (often 24 to 50 pieces) to make the setup cost worthwhile per piece. Once set up, screen printing is genuinely the cheapest method per piece at high volume, and the ink sits slightly raised on the fabric with a distinct texture buyers associate with team and event merch.

How DTG (direct to garment) actually works

DTG works more like an inkjet printer scaled up: a machine prints the design directly onto the fabric with no screens and no per-color setup. That is what makes single-piece and small-batch orders economical, since there is no fixed setup cost to spread across a minimum quantity. DTG handles complex, multi-color, photographic designs more easily than screen printing, though the per-piece ink cost is typically higher than screen printing at true bulk volume.

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Method comparison at a glance

Screen printingDTG (direct to garment)
Setup costPer color, per designNone
Typical minimum order24-50 pieces to be cost effective1 piece
Best forLarge single-design bulk ordersPrint-on-demand, small batches, unlimited colors
Cost at 1 pieceHigh (setup cost concentrated on one item)Flat, no setup penalty
Cost at 500+ piecesLowest per pieceHigher per piece than screen print at true bulk

Why print-on-demand marketplaces lean on DTG

A print-on-demand marketplace network, including the range of independent providers Printify connects sellers to, needs a method that works economically at order quantity one, since that is the entire business model: print only after a customer buys. DTG (and related digital methods like DTF, direct to film) fit that model because there is no setup cost tied to order size. Screen printing still shows up in some provider networks for bulk-only products, but it is a poor fit for the single-piece, unpredictable-quantity orders that define print-on-demand.

What this means for a business choosing a platform

A business running a screen-print-only vendor for a one-time bulk team order (24+ identical pieces, one design, one color count) may get the lowest per-piece cost that way. A business running an ongoing shop where each buyer picks their own size, color, and quantity needs a digital print-on-demand method like DTG. Bear Grips Pro Shops runs that print-on-demand model across the full 63-product catalog, with unlimited colors per design at the same per-piece price whether the order is one piece or a full team run.

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Frequently Asked Questions

Is DTG print quality as good as screen printing?

For most single and small-batch orders, yes. DTG handles detailed, multi-color, and photographic designs very well. Screen printing still has an edge on very simple, high-volume, single-color runs.

Does DTG fade faster than screen printing?

Both methods are rated for standard wear and care when washed correctly (inside out, cold water). Neither should fade meaningfully faster than the other under normal use.

Why do some print-on-demand orders still cost more per piece than a bulk screen print run?

Because DTG has no per-color setup cost, the per-piece price reflects the ink and process cost directly rather than being averaged down across a large minimum order.

Does Bear Grips Pro Shops charge extra for multi-color designs?

No. Unlimited colors are included at the same per-piece price across the catalog.

Cameron Wells
Cameron WellsCustom Apparel and POD Industry Writer

Cameron has been writing about the custom apparel and print on demand industry for seven years, with a background in e-commerce operations. He covers platform comparisons, no-minimum vendors, and what is changing for small custom merch businesses.

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