Mountain biking hoodies sell in three situations: post-ride at the trailhead when a rider is cooling down and needs a layer, at the bike shop or expo when someone sees the club design, and as a winter riding layer for cold-morning starts. All three are passive marketing for your club. A custom hoodie with the club name or local trail reference earns $15+ per sale at a retail price that competes with branded outdoor hoodies. Here is what styles work for MTB communities and how to add a hoodie to your club shop without upfront cost.
Comfort Soft Hoodie (Bear Grips): mid-weight fleece, kangaroo pocket, pullover style. The standard club hoodie choice. Soft enough for daily casual wear, warm enough for cool-morning trail starts. Base price $36.88 VIP. The best value hoodie in the catalog for clubs setting a $15+ margin at a competitive retail price.
Unisex Champion Performance Hoodie: the premium choice. Champion brand recognition adds perceived value for riders who care about the label. Base price $45.88 VIP. Retail at $62-65 with a $16+ margin. Popular with established clubs that want to offer a premium tier alongside a standard option.
Classic Zip-Up Hoodie (Gildan): a full-zip construction for riders who want a versatile layering piece. Put it on at the trailhead, take it off mid-climb. Base price $41.88 VIP. The zip-up format is specifically requested by riders who use the hoodie as a warm-up and cool-down layer during rides rather than purely as post-trail wear.
Youth Hoodie (Gildan): youth sizing for junior riders and trail campers. Same design options as adult styles. Base price $36.88 VIP. Essential for clubs with an active junior program. See the youth MTB apparel guide for how youth hoodies fit into a junior club program.
The designs that move best on MTB hoodies:
Mountain bikers who ride through shoulder seasons and winter use a hoodie as the mid-layer between a base layer and a shell. The catalog hoodies are fleece-lined and provide meaningful warmth without the bulk of a heavy jacket. How they work in a riding context:
The zip-up style (Classic Zip-Up Hoodie) is specifically preferred for riding contexts because riders can open it quickly while moving without removing the garment.
The margin math on a mountain biking hoodie program:
| Style | Base cost (VIP) | Retail price | Margin per hoodie |
|---|---|---|---|
| Comfort Soft Hoodie | $36.88 | $52-55 | $15-18 |
| Champion Performance Hoodie | $45.88 | $62-65 | $16-19 |
| Classic Zip-Up Hoodie | $41.88 | $57-60 | $15-18 |
A club of 200 members selling 40 hoodies per year (20% buy rate, which is conservative for a club with an active social identity) earns $640-720 on hoodies alone. Add to that the shirt and hat revenue and the club shop becomes a genuine funding source. See the full club revenue guide for the complete multi-product math.
Your club logo on a premium hoodie. No minimums, free shipping, US printed. Riders love wearing it on and off the trail.
Start FreeYes. Add both styles to your shop with the same graphic. Riders choose the closure style they prefer. The zip-up is popular for riding use; the pullover is popular for casual wear.
No minimum. Order one hoodie for a raffle prize or a hundred for a club launch. Each hoodie is printed on demand and shipped directly.
Yes. Add a youth hoodie to your shop with the same design as the adult version. Junior riders and younger family members can order the right size from the same shop link.
Set the retail price at the base cost plus your desired margin. A $15-18 margin on the Comfort Soft Hoodie puts retail at $52-55, which is below the price of most branded outdoor hoodies at retail. Riders perceive the value immediately.
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