VIP base prices differ by $5 to $12 between brands for a similar-looking garment. A shop that prices every hoodie at the same $55 retail regardless of brand either underprices the Champion piece or overprices the Gildan one. Matching retail price to base cost and to what the buyer expects from that brand name keeps margin consistent across the shop.
| Brand and product | Fabric | VIP base | Typical retail |
|---|---|---|---|
| Bear Grips Airlume cotton tee | 100% cotton | $19.88 | $26 to $30 |
| Next Level premium cotton crew | 100% cotton, fitted | $23.88 | $30 to $34 |
| Next Level premium triblend crew | Cotton, polyester, rayon blend | $23.88 | $30 to $34 |
| Next Level premium CVC jersey tee | Cotton and polyester blend | $24.88 | $30 to $35 |
| Brand and product | Weight and style | VIP base | Typical retail |
|---|---|---|---|
| Champion unisex performance hoodie | Heavyweight, structured | $45.88 | $58 to $68 |
| Champion unisex crewneck sweatshirt | Heavyweight, classic fit | $41.88 | $52 to $60 |
| Gildan classic zip-up hoodie | Mid-weight, easy layering | $41.88 | $50 to $58 |
| Bear Grips comfort soft hoodie | Mid-weight, soft hand feel | $36.88 | $46 to $54 |
Champion is the pick when a buyer wants the heaviest, most structured hoodie in the shop and will pay for it. Gildan is the pick for a shop that wants a lower entry price without dropping to the lightest fabric. Bear Grips comfort soft hoodie sits between the two on both weight and price.
| Brand and product | Fabric | VIP base | Best for |
|---|---|---|---|
| Gildan premium cotton pique polo | 100% cotton pique | $34.88 | Office, weekend, classic look |
| Sport-Tek performance polo | 100% polyester, moisture-wicking | $34.88 | Hot weather, athletic or customer-facing use |
Both price identically at VIP base, so the decision comes down to fabric feel, not cost.
Bella+Canvas does not show up across every category the way Gildan and Next Level do. Its strongest position in the mens catalog is the long sleeve cotton shirt at $29.88 VIP base, a soft-hand cotton piece built for shoulder-season wear. Where Champion and Gildan compete on hoodie weight, Bella+Canvas wins on the long sleeve category outright since it is the only dedicated mens cotton long sleeve in the lineup.
Champion, Gildan, Bella+Canvas, Next Level, and more, all in one catalog. Set retail once and see what sells.
Start FreeThe Bear Grips comfort soft hoodie at $36.88 VIP base is the lowest-cost hoodie option, followed by the Gildan classic zip-up at $41.88. Champion sits highest at $41.88 to $45.88 depending on the style.
For buyers who want the heaviest, most structured hoodie and will pay a premium retail price for it, yes. For a shop targeting a lower price point, Gildan or the Bear Grips comfort soft hoodie holds margin better.
Next Level tees run in a fitted cut. Buyers between sizes or who prefer a looser fit often size up. The Bear Grips Airlume cotton tee runs a more standard, relaxed fit by comparison.
No. Every brand in the catalog ships the same way: single-piece printing, no minimum order, USA printed, free shipping to the buyer, about a week to arrive.