Judo club hoodies and sweatshirts outsell every other apparel item in most dojo shops. Students throw them on after randori, sensei wears one on the drive to tournaments, and parents of junior students grab one off the rack at promotion night. Here is what actually moves, what fleece weight to choose, and where to place the dojo logo.
A judo student finishes class wet with sweat. The temperature in the dojo drops the moment they step away from the mat. Cotton tees stay damp. A heavyweight hoodie or crewneck pulled over the damp gi is the difference between walking out warm or shivering in the parking lot.
The second reason is identity. A hoodie with the dojo crest worn to school, to work, or to another dojo as a guest is portable advertising. Students wear hoodies more days per year than tees, and that extra wear converts to new walk in students for the club.
The third reason is price. A $50 hoodie carries more dojo profit per unit than a $32 tee, and the hoodie is what the student actually wants. Lead with the hoodie.
Each cut has a use case in a judo club. Stocking all three gives the shop coverage across student preferences without thinning sales.
Pullover hoodie. The default. Heaviest fleece, biggest print area on the back, no zipper to bruise the chest in an arm bar drill. Top seller for adult students and junior parents.
Zip up hoodie. Better for sensei walking the floor between groups. Easy to throw on and off. The chest panels split the logo, so a small left chest crest works better than a wide design.
Crewneck sweatshirt. The pick for senior students, assistant coaches, and parents who want the dojo on their chest without a hood. Heavy cotton blends print sharper than fleece hoodies for detailed logos.
See the sweatshirt catalog for fleece weight specs across each cut.
Bear Grips Pro Shops: Custom Apparel for Your Team. No Minimums. Free Shipping.Light fleece pills after the third wash and stretches at the cuffs by mid season. Heavyweight blends hold up. The cost difference at the base price is small, around three to five dollars, and the perceived quality difference is large.
Avoid the lightest blank options on the catalog for any item you expect students to wear all winter. They look cheap by January.
The classic judo layout is small left chest crest plus large back banner. The crest reads close up, the banner reads from across the dojo when the student stretches before class.
Front placements that work:
Back placements that work:
Avoid hood placements. Hood prints look great in the mockup and disappear the moment the hood is up.
A heavyweight pullover hoodie has a $36.88 base on the Self Service VIP plan. Retail in most judo clubs lands between $48 and $58.
| Item | Base | Retail | Dojo profit |
|---|---|---|---|
| Pullover hoodie | $36.88 | $50 | $13.12 |
| Zip up hoodie | $41.88 | $56 | $14.12 |
| Crewneck sweatshirt | $33.88 | $46 | $12.12 |
| Premium crewneck | $41.88 | $55 | $13.12 |
A club with 40 active students selling 25 hoodies a year at $13 profit clears $325 a year from one item. Add the crewneck and the zip up and the same club is at $700 to $900 a year from sweatshirts alone, with zero inventory risk.
Add a heavyweight dojo hoodie to your shop in fifteen minutes. No minimum, no inventory, free shipping to the student.
Start FreeA heavyweight pullover hoodie is the top seller in most dojo shops. It has the largest print area on the back, no zipper that can bruise the chest during groundwork, and survives a full winter of after class wear.
Both. The classic judo layout is a small chest crest on the front and a large dojo banner or round crest on the upper back. Front and back prints are included in the base price.
Most dojos add $12 to $14 in profit per hoodie. A $36.88 base pullover sold at $50 retail clears $13.12 per unit, with zero inventory and free shipping to the student.
Students choose. The shop can list the dojo hoodie in five to ten color options so the student picks what fits their wardrobe while the logo stays on brand.
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