Starting a judo club merch shop takes about an afternoon. The dojo uploads its logo once, picks five products, sets a profit margin, and shares the link. There is no inventory, no upfront cost, and the free tier holds three products live forever. Here is the five step launch flow that gets a working shop running before evening class.
A judo club merch shop is a branded online store that lives on its own URL, carries the dojo logo on tees, hoodies, and hats, and prints and ships each order direct to the customer. The dojo never holds inventory, never goes to the post office, and never fronts cash to print shirts that may not sell.
When a student buys, the order routes to a US print and ship operation. The garment is printed with the dojo logo, packaged, and shipped to the student address. The dojo keeps the profit margin set between the base price and the retail price. Free shipping to the student is included on every order.
For a dojo of 30 to 200 members, this is the only way to run a real apparel program without a part time staff member managing it.
Head to shops.beargrips.com/for/judo and create a free account. The free tier costs nothing per month and supports three live products. Most dojos start here, prove the model, then upgrade once orders are flowing.
Account setup takes about five minutes. The dojo email becomes the account login. The dojo name becomes the shop name. The shop URL gets a customizable subdomain so members find it at a memorable address.
No credit card is required to launch on the free tier. The dojo only pays a cent if and when an order is placed, and that payment is the cost basis on the printed garment, which the customer covered when they paid the retail price.
The dojo logo uploads once and applies across every product. The system generates mockups on every garment and every color so the dojo can preview the shop before publishing.
What makes a good dojo logo file:
If the dojo only has a printed logo or a low resolution screenshot, a free design tool like Canva or Adobe Express handles the cleanup. Most dojos already have a workable logo from their signage or business cards.
Bear Grips Pro Shops: Custom Apparel for Your Team. No Minimums. Free Shipping.Stock too many products and members get decision fatigue. Stock five well chosen products and the shop converts at a higher rate.
The starter lineup most dojos run:
The free tier holds three of these live. The Self Service VIP plan unlocks all five plus 195 more if the dojo wants to expand later.
The dojo sets the retail price on each product. The system shows the base price (what the print and ship operation charges) and the dojo adds whatever margin makes sense.
Most judo clubs default to $12 in profit per item across the catalog, which works for the average dojo. Adjust up or down based on the local market and member income level.
| Item | Base | Default retail | Default profit |
|---|---|---|---|
| Cotton tee | $19.88 | $32 | $12.12 |
| Performance tee | $23.86 | $36 | $12.14 |
| Pullover hoodie | $36.88 | $50 | $13.12 |
| Crewneck sweatshirt | $33.88 | $46 | $12.12 |
| Embroidered snapback | $29.86 | $42 | $12.14 |
The dojo can adjust the margin per product at any time without disrupting open orders. Push the hoodie up if it is the hot seller, drop the tee a few dollars if the local market is price sensitive.
The launch is not done until members know the shop exists. Five places to share the link on day one.
The dojos that mention the shop one time and never again sit at the bottom of the revenue range. The dojos that integrate the shop into the dojo communication rhythm sit at the top. For the math on what each member size earns, see judo dojo merchandise revenue math.
Sign up free at shops.beargrips.com, upload your logo, pick five products. Most dojos go live the same afternoon they start.
Start FreeAbout one afternoon. Account signup is five minutes, logo upload and product setup is 30 to 45 minutes, and the rest is sharing the link. Most dojos go live the same day they sign up.
Zero on the free tier. The shop holds three live products forever at no monthly cost. The Self Service VIP plan at $59 a month unlocks 200 products and lower base prices when the dojo is ready to scale.
No. The dojo uploads its logo once and the system handles mockup generation, product pages, checkout, and order fulfillment. The dojo only handles the logo upload and the retail pricing.
Most dojos already have a usable logo from their signage or printed materials. Free design tools like Canva clean up older logos. The minimum is a transparent background PNG at decent resolution.
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