Etsy, Amazon, and Shein are marketplaces. A seller lists a product on their platform, the platform owns the customer relationship, the search page, and the checkout experience, and the seller pays into that system to be found. That works well for a single shopper buying one shirt. It works less well for a family, office, or creator who wants one link that goes straight to their own design, at their own price, without competing against a hundred other search results for the same keyword.
| Etsy / Amazon / Shein | Your own Bear Grips shop | |
|---|---|---|
| Who owns the listing | The marketplace | You |
| Production time | Varies by seller, often not stated clearly | About a week, every order |
| Shipping | Often charged separately | Free to the buyer |
| Pricing control | Competes on a search page with similar listings | You set the retail price |
| Minimum order | Usually none for a single item | None, same as marketplaces |
| Your own brand link | No, buyer sees the marketplace brand | Yes, one shareable shop link |
A single person buying one shirt for themself, with no group or repeat need, may find a marketplace listing perfectly fine. The calculation changes once there is a group involved, family, office, or friends, or a repeat need, a creator or small business selling Christmas merch every year. At that point, owning the shop and the link is worth more than the convenience of an existing marketplace listing.
The Free plan is $0 a month for up to 3 live products, enough for a single Christmas design on 2 or 3 pieces. Self-Service VIP is $59 a month for up to 200 products at the lowest base prices. Done-For-You VIP is $105 a month and includes a personal advisor who sets the shop up. None of the three charge a per-sale marketplace fee on top of the base product price.
One link, your own design, your own price. No listing fee, no minimum order.
Start FreeIt can be, for a one-off personal order with no group involved. The comparison changes once a family, office, or repeat seller is involved.
No. The Free, Self-Service VIP, and Done-For-You VIP plans do not charge a per-listing or per-sale marketplace fee.
Yes. Every shop gets one shareable link that goes directly to the design, rather than a search result competing with other sellers.
You do. The shop shows a recommended profit, $10 per item is the default, but the final retail price is yours to set.
Bear Grips Pro Shops