Custom Brewery Apparel for Taprooms

Custom brewery apparel covers every shirt, hoodie, hat, and polo a craft brewery uses across the taproom, the brewing floor, and the customer-facing merch shop. Bear Grips Pro Shops handles all of it from one free branded shop with no minimums and no inventory. Whether the brewery is a 1-barrel system in a converted garage or a 30-barrel production house with a destination taproom, the playbook is the same.

Categories of Custom Brewery Apparel

• Customer-facing merch. Logo tees, hoodies, hats sold to taproom customers and online followers.
• Taproom uniforms. Performance polos and tees for bartenders and front-of-house staff.
• Brewing floor apparel. Heavy long sleeves and work shirts for the brewers.
• Festival and tour merch. Limited edition shirts tied to festival appearances or beer tour stops.
• Seasonal beer release apparel. Shirts tied to specific beer releases (fall pumpkin, winter stout).
• Mug club or membership exclusives. Shirts available only to brewery membership program members.

Best Apparel Products Across Brewery Use Cases

• Cotton tees: Bear Grips Airlume Cotton Athletic Tee, Premium CVC Jersey Tee, Womens Favorite Tee, Premium Triblend Crew.
• Performance tees: Sport-Tek Mens and Ladies Moisture-Wicking, Long Sleeve.
• Polos: Sport-Tek Performance Polo, Gildan Premium Cotton Pique Polo (mens and womens).
• Hoodies: Bear Grips Comfort Soft Hoodie, Champion Performance Hoodie, Gildan Classic Zip-Up.
• Hats: Richardson Classic Rope Hat, Otto Cap 5-Panel, Yupoong Mesh Snapback, Yupoong Cuffed Winter Hat.
• Premium pieces: Next Level Premium Triblend Crew, Champion Unisex Crewneck Sweatshirt, Bella+Canvas Womens Cropped Hoodie.

Bear Grips Pro Shops: Custom Apparel for Your Team. No Minimums. Free Shipping.

Two Plans: Self-Service vs Done-For-You

Self-Service VIP ($59 per month) gives the brewery full control over products, designs, and prices. Lower base costs save $4 to $11 per item compared to the Free plan.

Done-For-You VIP ($109 per month) handles everything: logo applied to 15 trending products each month, hundreds of mockups across colors, retail prices set based on what actually sells, full shop layout built. The brewery sends the logo. We send a live shop back. Best for brewery owners who would rather brew than build a merch program.

How to Start

1. Sign up at Bear Grips Pro Shops, free. Upload your brewery logo.
2. Pick the apparel products and plan that fit your brewery.
3. Add the shop link to the menu, the tap list, the social bio, and the email footer.
4. Use QR codes on tables, coasters, and at the bar to surface the shop while customers are in the taproom.

The shop earns the brewery margin on every order with no inventory and no fulfillment work. See: how to start a brewery merch shop online.

Frequently Asked Questions

What types of breweries can use Bear Grips Pro Shops?

Microbreweries, craft breweries, taprooms, brewpubs, contract breweries, and beer festival organizers all use Bear Grips Pro Shops. The platform handles customer merch and crew uniforms from one branded shop.

Is there a minimum order for custom brewery apparel?

No. A small brewery can order 2 polos for the bartender. A large production brewery can order 200 release shirts. Same per-item pricing either way.

How much does Bear Grips Pro Shops cost for a brewery?

Free plan: $0 monthly, 3 live products. Self-Service VIP: $59 monthly, 200 live products, lower base costs. Done-For-You VIP: $109 monthly, 250 live products, full white-glove setup each month.

How long does it take to receive brewery apparel orders?

Most orders ship from US print facilities within 3 to 5 business days and arrive in about a week. Shipping is free to every customer.