The Best Blanks for a Cosplayer Merch Line: Tees, Hoodies, and Hats
Quick Answer- Three product categories cover most of what a cosplayer following will buy: tees, hoodies, and hats.
- Tees from $19.88, hoodies from $36.88, con-day hats from $25.86 VIP base.
- Sizing runs from XS through 3XL on most cuts, plus size options included.
- No minimum order on any product, free US shipping on every order.
A cosplayer storefront does not need the full 63-product catalog to start earning. A handful of blanks cover almost every buying pattern in a cosplay following: a tee for casual everyday wear, a hoodie for con travel and cold green rooms, and a hat for con-day photos. This guide breaks down which specific products to stock first, what they cost, and where each one fits in a launch sequence.
Tees: the volume product for a cosplayer shop
- Airlume Cotton Tee ($19.88 VIP base): the everyday workhorse, soft, breathable, holds a logo print sharp.
- Premium CVC or Triblend Tee ($23.88-$24.88): softer hand and a slightly slimmer drape for a more lifestyle-brand look.
- Oversized Boxy Crop Tee ($24.88): a streetwear cut for a following that skews more fashion-forward than classic anime merch.
Most cosplayer shops sell three tees for every hoodie in the first few months, then shift toward hoodies once the following starts collecting multiple pieces.
Hoodies: the highest margin item in the shop
- Comfort Soft Hoodie ($36.88): the daily-wear pullover and the default workhorse for most cosplayer drops.
- Champion Performance Hoodie ($45.88): a premium tier with heavier weight and name-brand recognition.
- Zip-Up Hoodie ($41.88): the alternate silhouette for fans who prefer a zip over a pullover.
One hoodie sale clears the margin of two or three tees, which makes it the single highest-leverage product to price right. See the revenue math guide for the full breakdown.
Bear Grips Pro Shops: Custom Apparel for Your Team. No Minimums. Free Shipping.
Hats and con-day accessories
- Classic Rope Hat ($29.86, printed): a mid-price option with a lifestyle look.
- Premium 5-Panel Baseball Hat ($29.86, printed): a bolder streetwear cut.
- Mesh Snapback ($25.88) and Classic Flat Bill Snapback ($29.86, embroidery): con-day headwear that fans actually wear over a wig or on a travel day.
Hats are the lowest price entry point after tees, which makes them a good third product in a starter lineup.
Sizing and inclusivity across the lineup
Most tee and hoodie cuts run XS through 3XL, which covers the range a typical cosplay following actually needs. Full guidance on sizing for both male-leaning and plus-size segments of your following is in the men's cosplayer merch guide and the plus size cosplayer merch guide.
A simple pricing table across the starter lineup
| Product | VIP base | Typical retail | Margin |
|---|
| Airlume cotton tee | $19.88 | $30-35 | $10-15 |
| Comfort Soft hoodie | $36.88 | $55-65 | $18-28 |
| Snapback / rope hat | $25.86-$29.86 | $35-40 | $9-14 |
Stock Your Starter Cosplayer Lineup
Tee, hoodie, hat. No minimum, free shipping, US printed in about a week.
Start Free
Frequently Asked Questions
Which product should I launch with as a new cosplayer shop?
Start with a tee. It is the lowest price point and the most casual-wear utility, so it converts fastest for a first-time buyer.
Do you carry youth sizing for younger fans?
Yes, on select tee and hoodie styles, in case a younger part of your following wants to buy.
Can I run different colorways of the same design?
Yes. Unlimited colors per design at the same per-piece price, no extra setup charge.
What about leggings or joggers for a cosplayer shop?
Available in the full catalog if your following skews toward athleisure, though most new shops start with the tee, hoodie, hat trio before expanding.
Emma WhitfieldSide Hustle and Creator Economy Writer
Emma writes about the creator economy and the rise of merch-as-revenue for individual creators. After running her own creator brand for three years she now covers the side hustle and merch monetization side of POD.
More articles by Emma →