A Bonfire campaign does not come with a single sticker price the way a fixed catalog does. Because the platform is built around a campaign where the organizer sets a retail price above a base cost, the amount actually raised depends on how many pieces sell during the window and how much markup the organizer adds. Here is the cost structure broken into its parts, and how it compares to a single fixed price that already includes printing and free shipping.
| Cost variable | Bonfire (campaign model) | Bear Grips Pro Shops |
|---|---|---|
| Per item base cost | Set by the platform per campaign, organizer marks up from there | Fixed, tees from $19.88 VIP base |
| Print colors | Design built in the platform tool ahead of the campaign | Unlimited colors at the same per piece price |
| Order minimum | Campaign needs enough orders in the window before it prints | 1 piece, any time |
| Shipping to supporters | Ships once the campaign window closes | Free, built into the item price, ships in about a week |
| Promo or coupon codes | Set by the platform, not per campaign | Not applicable, the catalog price is the price |
| Monthly platform fee | None, tied to each campaign | $0 (Free), $59/mo (Self-Service VIP), $105/mo (Done-For-You VIP) |
A campaign platform prices around a base cost per item and lets the organizer choose the markup, so the amount a group actually raises depends entirely on how many pieces sell and how high the organizer sets the retail price above the base. That is a reasonable way to run a one time push, but it means two campaigns with the same design can raise very different amounts depending on how the organizer priced it and how long the window ran. A group comparing Bonfire fundraising fees to a flat catalog price should compare the actual per piece margin at the retail price it plans to charge, not just the base cost.
Bear Grips Pro Shops: Custom Apparel for Your Team. No Minimums. Free Shipping.A campaign that closes on a deadline stops collecting the moment the window ends, whether or not the group wanted to keep selling. A supporter who misses the window has no way to order after the fact unless the organizer builds a new campaign. Bear Grips Pro Shops removes the window entirely, a shop sells continuously, so a design that was popular in week one keeps earning in month six without the group rebuilding anything.
The Free plan costs $0/mo for 3 live products at a higher per item base price, useful for testing the model with no commitment. Self-Service VIP at $59/mo unlocks 200 live products at the lowest base prices in the catalog, saving $4 to $11 per item depending on the product. Done-For-You VIP at $105/mo adds a personal shop advisor, done for you product selection and mockups, and pre-written product copy, so the group only sends one design a month. See the wholesale fundraiser products guide for how the no minimum model compares to a bulk order.
A group comparing the two models should total three things: the actual per piece margin at the retail price it plans to charge, whether shipping is included or added on top, and whether the campaign needs to be rebuilt for the next push. Bear Grips Pro Shops folds all three into a single line, one catalog price that includes free US shipping, with the shop staying open for the next sale without a new campaign to build. See the full Bear Grips vs Bonfire comparison for how the two models stack up beyond price.
Printing and free shipping folded into one fixed catalog price. Free plan to start, no card required.
Start FreeCampaign costs are built into the base price of each item, with the organizer setting the retail markup above that. A group should confirm the exact structure for the campaign type it plans to run.
Shipping terms can depend on the campaign type and current offers on the platform. A group should confirm shipping treatment before setting a retail price.
The Free plan is $0/mo with 3 live products. There is no forced upgrade to test the model.
Yes. Every plan, including Free, has free US shipping built into the per item base price.