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Which Products Work Best for a Wholesale-Style Apparel Resale Business

March 6, 2026 6 min read By Cameron Wells
Quick Answer
Table of Contents
  1. The starter lineup that covers most resale niches
  2. Tees and tanks as the entry point
  3. Hoodies, joggers, and leggings for margin
  4. Hats as the cheapest add-on
  5. How many products to list at launch
  6. Frequently Asked Questions

Sports apparel wholesale suppliers and athletic apparel wholesale distributors typically sell in bulk lots of one style at a time. A branded resale shop does not need to pick just one style. This runs through which products from the Bear Grips Pro Shops catalog work best for a new apparel resale business, in what order to add them, and where the margin is strongest.

The Starter Lineup That Covers Most Resale Niches

ProductBrandVIP baseSuggested retail
Airlume cotton athletic teeBear Grips$19.88$26.88-$29.88
Performance workout tankBella+Canvas$19.88$27.88
Men's moisture-wicking teeSport-Tek$23.86$32.88
Comfort Soft hoodieBear Grips$36.88$49.88
Signature seamless leggingsBear Grips$54.88$69.88
Men's performance training shortsBear Grips$44.88$56.88
Embroidered snapback hatYupoong$29.86$36.86

Tees and Tanks as the Entry Point

Tees and tanks carry the lowest base prices in the catalog, which keeps the retail price accessible for a new brand with no existing customer base. Volume tends to come first from these two categories, and the margin, while smaller per unit than a hoodie, adds up fastest because they sell the most often.

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Hoodies, Joggers, and Leggings for Higher Margin

Once a shop has some traffic, hoodies ($36.88-$45.88 base), joggers ($40.88-$48.88 base), and leggings ($54.88 base) carry the strongest dollar margin per unit. These are usually the second wave of products a reseller adds once the tee and tank lineup proves the design sells.

Hats as the Cheapest Add-On Category

Hats run $25.86 to $29.86 at VIP base, whether printed or embroidered. They ship light, appeal to a slightly different buyer than apparel alone, and work well as a second item added to an order. See gym wear wholesale sourcing options for how gym and fitness sellers specifically use hats alongside tees.

How Many Products to List at Launch

The free plan caps live products at 3, which is enough to test a single design across a tee, a tank, and a hat. Self-Service VIP ($59/mo) opens up to 200 live products, room enough for a full fitness, athletic, or activewear resale lineup across multiple designs and colors. Most resellers who start on the free plan upgrade once the first design proves it sells.

Build Your Starter Lineup

Tees, hoodies, leggings, hats. Pick the products that fit your niche, no minimum order.

Start Free

Frequently Asked Questions

How many products can I list on the free plan?

Up to 3 live products at $0/mo. VIP plans raise that to 200 live products.

Which product has the best margin for a new reseller?

Leggings and hoodies carry the highest dollar margin per unit, but tees and tanks usually sell in higher volume for a brand-new shop with no existing following.

Can I change my product lineup month to month?

Yes, products can be added or removed at any time within your plan's product limit.

Do all products come in multiple colors?

Yes, the catalog offers unlimited design colors and elements at no extra charge on every product.

Cameron Wells
Cameron WellsCustom Apparel and POD Industry Writer

Cameron has been writing about the custom apparel and print on demand industry for seven years, with a background in e-commerce operations. He covers platform comparisons, no-minimum vendors, and what is changing for small custom merch businesses.

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