Best Custom Apparel Products for a Nonprofit Fundraiser Store
Quick Answer- A tee, a hoodie, and a hat cover the widest buyer range for a nonprofit fundraiser store.
- Tanks and leggings add a warm-weather and athletic-audience option for 5K and walk-a-thon fundraisers.
- Polos and pique shirts fit board members, staff, and donor-facing volunteers who need a dressier option.
- Every product in the catalog prints one at a time, with the same free shipping and no minimum order.
With 63 products in the catalog, a new fundraiser committee can freeze up trying to pick what to sell. Most organizations do not need all 63. A short, well-chosen lineup covers the widest range of supporters without overwhelming the shop. Here is the working starter lineup for a nonprofit fundraiser store, plus the situational picks worth adding for specific campaigns.
The Core Starter Lineup
| Product | Brand | VIP base | Why it belongs in the lineup |
|---|
| Airlume cotton athletic tee | Bear Grips | $19.88 | The cheapest entry point, appeals to every donor budget |
| Womens favorite tee | Bella+Canvas | $19.88 | Fitted option for female supporters |
| Comfort Soft hoodie | Bear Grips | $36.88 | Highest average sale price, drives the biggest profit per unit |
| Embroidered snapback hat | Yupoong | $29.86 | Low cost, high visibility, good add-on item |
Warm-Weather Additions for Walks, Runs, and Outdoor Events
- Performance workout tank ($19.88 VIP). Popular for 5K and walk-a-thon fundraisers where a lightweight, breathable option sells better than cotton.
- Ladies racerback tank ($19.88 VIP). A go-to for warm-weather female participants.
- Athletic 7-inch mesh shorts ($26.88 VIP). Rounds out a full race-day kit alongside the tank.
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Board and Donor-Facing Options
- Mens premium cotton pique polo ($34.88 VIP). Standard for board members and staff working an event or donor meeting.
- Womens premium cotton pique polo ($34.88 VIP). Matching option for female staff and board.
- Perfect Soft crewneck sweatshirt ($34.88 VIP). A step up from a tee for cool-weather donor events without going full hoodie.
What to Skip in the First Campaign
Leggings, sports bras, and joggers carry higher base prices ($39.88 to $54.88) and appeal to a narrower slice of a typical nonprofit donor base. Most first-time fundraiser committees hold off on these until the shop has a track record showing which categories the supporter list actually buys.
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Frequently Asked Questions
How many products should a first fundraiser shop list?
Three to five is typical: a tee, a hoodie, and a hat cover most budgets and preferences without overwhelming a first-time buyer.
What is the cheapest product to offer supporters?
The Airlume cotton athletic tee and the Bella+Canvas womens favorite tee both start at $19.88 VIP base, the lowest entry point in the catalog.
Should we offer both mens and womens fits?
Yes when possible. A unisex tee plus a womens-fit tee or tank covers more of the supporter base than one fit alone.
Can we change the product lineup mid-campaign?
Yes. Products can be added or removed from the shop at any time, and the plan tier determines how many can be live at once (3 on free, up to 200 on VIP).
Riley DonovanFaith and Community Programs Director
Riley directs youth and community programs at a multi-campus church and previously coordinated nonprofit fundraisers across three states. She writes about congregation events, mission trip apparel, and the apparel side of faith-based community building.
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