Not every catalog item makes sense as a giveaway. A $70 pair of leggings handed out free to 200 booth visitors is not a giveaway budget, it is a loss. The working approach most small businesses land on is splitting the catalog into a giveaway tier (cheap enough to hand out at volume) and a keepsake tier (nice enough to sell or reserve for the people who matter most). Here is how the Bear Grips Pro Shops catalog splits along that line.
| Item | VIP base | Why it works as a giveaway |
|---|---|---|
| Airlume cotton tee | $19.88 | Lowest cost in the catalog, wearable by anyone |
| Performance moisture-wicking tee | $23.86 | Good for fitness or outdoor event crowds |
| Snapback or rope hat | $25.86-$29.86 | One size fits most, no sizing headache at a booth |
| Adjustable cotton lifestyle hat | $25.88 | Casual, ships flat, cheap to mail individually |
| Item | VIP base | Why it works as a keepsake |
|---|---|---|
| Cotton pique or performance polo | $34.88 | Reads as a step up, good for staff or VIP clients |
| Comfort Soft hoodie | $36.88 | Highest perceived value per dollar in the mid-tier |
| Champion performance hoodie | $45.88 | Premium keepsake, best reserved for top referrers or long-tenure clients |
| Quarter-zip pullover | $29.88 | Professional look for sales-facing staff at an event |
A working pattern for a single company event: stock the giveaway tier (tee and hat) for anyone who stops by, and list the keepsake tier (hoodie, polo) on the same shop at a retail price for people who want more. The giveaway tier is a marketing cost, the keepsake tier can turn a small profit or simply cover its own cost.
Cheap giveaway tier, premium keepsake tier, one shop. No minimum, ships in about a week.
Start FreeThe Bear Grips Airlume cotton tee at $19.88 VIP base is the lowest-cost item in the catalog. Hats at $25.86-$29.86 are the cheapest one-size option.
It depends on the audience. For a mass giveaway, hoodies are usually too costly per unit. For a smaller list of top clients or long-tenure staff, a hoodie as a reserved keepsake often makes more sense than a tee.
Yes. There is no restriction on mixing pricing strategies across items in one shop. Set retail price on anything you plan to sell and simply do not charge for anything the company is covering.
Yes. Hats ship flat and avoid the sizing question entirely, which makes them one of the easiest items to mail to an individual winner after a contest or drawing.