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Best Products for Company Giveaways and Event Swag

March 17, 2026 6 min read By Eli Goldberg
Quick Answer
Table of Contents
  1. The giveaway tier
  2. The keepsake tier
  3. Shipping and sizing considerations
  4. Building a mixed lineup
  5. Frequently Asked Questions

Not every catalog item makes sense as a giveaway. A $70 pair of leggings handed out free to 200 booth visitors is not a giveaway budget, it is a loss. The working approach most small businesses land on is splitting the catalog into a giveaway tier (cheap enough to hand out at volume) and a keepsake tier (nice enough to sell or reserve for the people who matter most). Here is how the Bear Grips Pro Shops catalog splits along that line.

The Giveaway Tier: Cheap Enough to Hand Out at Volume

ItemVIP baseWhy it works as a giveaway
Airlume cotton tee$19.88Lowest cost in the catalog, wearable by anyone
Performance moisture-wicking tee$23.86Good for fitness or outdoor event crowds
Snapback or rope hat$25.86-$29.86One size fits most, no sizing headache at a booth
Adjustable cotton lifestyle hat$25.88Casual, ships flat, cheap to mail individually

The Keepsake Tier: Worth Selling or Reserving

ItemVIP baseWhy it works as a keepsake
Cotton pique or performance polo$34.88Reads as a step up, good for staff or VIP clients
Comfort Soft hoodie$36.88Highest perceived value per dollar in the mid-tier
Champion performance hoodie$45.88Premium keepsake, best reserved for top referrers or long-tenure clients
Quarter-zip pullover$29.88Professional look for sales-facing staff at an event
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Shipping and Sizing Considerations for Giveaways

Building a Mixed Lineup for One Event

A working pattern for a single company event: stock the giveaway tier (tee and hat) for anyone who stops by, and list the keepsake tier (hoodie, polo) on the same shop at a retail price for people who want more. The giveaway tier is a marketing cost, the keepsake tier can turn a small profit or simply cover its own cost.

Build Your Giveaway and Keepsake Lineup

Cheap giveaway tier, premium keepsake tier, one shop. No minimum, ships in about a week.

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Frequently Asked Questions

What is the cheapest item to give away at an event?

The Bear Grips Airlume cotton tee at $19.88 VIP base is the lowest-cost item in the catalog. Hats at $25.86-$29.86 are the cheapest one-size option.

Should hoodies ever be given away for free?

It depends on the audience. For a mass giveaway, hoodies are usually too costly per unit. For a smaller list of top clients or long-tenure staff, a hoodie as a reserved keepsake often makes more sense than a tee.

Can I list both giveaway and keepsake items in the same shop?

Yes. There is no restriction on mixing pricing strategies across items in one shop. Set retail price on anything you plan to sell and simply do not charge for anything the company is covering.

Do hats work for mailed giveaways like raffle prizes?

Yes. Hats ship flat and avoid the sizing question entirely, which makes them one of the easiest items to mail to an individual winner after a contest or drawing.

Eli Goldberg
Eli GoldbergSmall Business Branding Writer

Eli writes about small business and startup branding. He spent eight years in B2B marketing before going independent and covers how small companies use apparel for swag, conferences, hiring events, and team building.

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