The math on selling Bella+Canvas style tanks looks different depending on how you source them. Wholesale case buying front-loads cost and risk. Single-piece printing spreads cost per unit and removes the upfront outlay entirely. Here is the actual math, using the VIP base prices in the Bear Grips Pro Shops catalog.
| Tank style | VIP base | Suggested retail | Profit per unit |
|---|---|---|---|
| Performance Workout Tank | $19.88 | $28-$32 | $8.12-$12.12 |
| Ladies Racerback Tank (Next Level) | $19.88 | $28-$32 | $8.12-$12.12 |
| Womens Essential Spaghetti Strap Tank | $25.88 | $34-$38 | $8.12-$12.12 |
| Womens Flowy Scoop Muscle Tank | $25.88 | $34-$38 | $8.12-$12.12 |
| Womens Mid Length Racer Tank | $29.88 | $38-$42 | $8.12-$12.12 |
These are VIP plan base prices ($59/mo, 200 live products). The Free plan carries a higher base price per item, so VIP typically saves $4-$11 per unit depending on style, which flows straight to margin.
A wholesale tank case typically ships in a fixed ratio across sizes small through extra-large, paid in full before a single unit sells. If ten units in a case do not sell through a season, that cost sits on the books as dead stock, and someone has to store the boxes in the meantime. Single-piece printing has no case, no fixed ratio, and no dead stock line item. The trade-off is a slightly higher per-unit production cost than a large wholesale case would carry, offset by zero upfront risk and zero storage.
Bear Grips Pro Shops: Custom Apparel for Your Team. No Minimums. Free Shipping.The default recommended profit in the Bear Grips model is $10 per item, but vendors set their own retail price with no restriction. Many push higher on premium styles like the mid length racer tank once demand is established.
Every Pro Shops signup, free or paid, also gets an affiliate link. Referring another vendor earns 10% of that vendor's subscription forever, plus a $1 bonus per unit that referred vendor sells, paid bi-weekly. For a shop owner who also coaches or influences other small business owners, that is a second revenue line stacked on top of tank top sales, with no wholesale risk attached to either one.
VIP base pricing from $19.88, no minimum, no upfront wholesale spend. Set your retail price and keep the profit.
Start FreeThe Performance Workout Tank and the Next Level Ladies Racerback Tank both start at $19.88 VIP base, the lowest tank base price in the catalog.
The default recommended profit is $10 per item, though you set your own retail price. Many vendors run $8-$15 depending on the style and their market.
Yes. VIP base prices run $4-$11 lower per item than the Free plan across the catalog, which goes straight to your margin at the same retail price.
No. Production cost is only incurred on a completed order. There is no upfront wholesale spend to lose on an unsold design.
Bear Grips Pro Shops