ASB Apparel for Associated Student Body Programs

ASB (Associated Student Body) is the West Coast and South-Southwest term for what other regions call student council. The apparel pattern is the same: officer polos for assemblies, ASB tees for member identity, ASB sweatshirts and hoodies for cold-weather events. Here is what to stock in your ASB shop and how to set it up.

ASB Officer Polos

ASB programs typically have a president, vice president, secretary, treasurer, and one or more class commissioners. Each officer wears a Gildan Cotton Pique Polo with the school logo embroidered on the left chest and the officer title on the right sleeve. Free base $41.95, VIP base $34.88.

ASB Tees for the Full Program

For ASB members beyond the executive officers (commissioners, committee leads, general members), the Bear Grips Airlume Cotton Athletic Tee is the workhorse. Print "[School Name] ASB" with the year and the member's role on the back. Members order their own size; the advisor never collects a sizing form.

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ASB Sweatshirts and Hoodies

The Perfect Soft Crewneck Sweatshirt ($34.88 VIP) and the Comfort Soft Hoodie ($36.88 VIP) are the standard cold-weather pieces. Add the ASB logo on the chest and the role on the sleeve. For a premium step-up, the Unisex Champion Crewneck Sweatshirt ($41.88 VIP) carries the Champion label that many West Coast schools recognize.

How an ASB Sets Up the Shop

The ASB advisor or the ASB president signs up for a free Bear Grips Pro Shops account. Upload the school logo and the ASB mark. Add the five core products (tee, polo, sweatshirt, hoodie, quarter-zip). Set retail prices with the ASB margin built in. Share the store link in the next ASB meeting. For a step-by-step walk-through, see council shop setup guide.

ASB Margin and Spend Plan

ASB programs typically run larger budgets than smaller council programs. Annual ASB apparel margin can reach $2,000 to $4,500 for a high school ASB with 40+ active members and a strong family-side ordering base. The ASB uses the funds for spirit week prizes, formal decorations, senior celebrations, and the ASB end-of-year banquet.

Frequently Asked Questions

Is ASB different from student council in any way that affects apparel?

The apparel pattern is identical. The only difference is terminology. ASB officers wear ASB-branded apparel; student council officers wear council-branded apparel. The shop carries either set of labels.

Can we have both ASB and student council apparel in the same store?

Yes. Some schools have both an ASB and a separate student council. The same shop can stock both sets of products with different logos and titles.

Do you print "Associated Student Body" in full?

Yes, if that is what you want printed. Most ASB programs use the abbreviation "ASB" for shirt-front readability. The full phrase works better in small text on a back roster or a sleeve element.

What sizes do you carry for ASB youth members?

Adult XS to 3XL and youth XS to XL on most products. Some products go up to 4XL or 5XL with uniform pricing. The shop shows live size availability per item.