Most adult gymnastics does not live in adult only facilities. It lives inside multi program gyms that run youth competitive, youth rec, open gym, adult rec, masters, tumbling skill blocks, and trampoline classes under one roof. The facility brand sits above each program; adult gymnastics is one piece of the facility wardrobe, not the whole shop. Here is the multi program facility apparel playbook.
Three layer architecture works for multi program gymnastics facilities. Layer 1: facility logo and brand mark, applied across every piece (universal facility wear). Layer 2: program tags (Adult Rec, Open Gym, Tumbling, Masters Team) added to program specific pieces. Layer 3: individual cohort or season variants (Backflip Bootcamp 2026, Adult Open Gym 2026 Members). All three layers live in one shop. Buyers self select which layer they want based on which programs they participate in.
| Facility scope | Recommended SKU count | Plan |
|---|---|---|
| Adult rec only | 5 to 8 | Free or Self Service VIP |
| Adult plus open gym | 10 to 15 | Self Service VIP |
| Full multi program facility | 20 to 40 | Self Service VIP or Done For You |
| Multi location facility chain | 40 to 100 | Done For You VIP |
| Facility size | Total active members across programs | Annual facility shop revenue (at $11 margin) |
|---|---|---|
| Small single location | 100 | $2,500 to $4,000 |
| Mid single location | 300 | $8,000 to $13,000 |
| Large single location | 700 | $20,000 to $35,000 |
| Multi location chain | 2,000 | $60,000 to $100,000 |
One brand, every program, one shop. Adult, youth, masters, open gym, tumbling. Per piece print, no inventory.
Start FreeOne umbrella shop in almost every case. Single brand identity, easier setup, cross program purchases. Multiple shops fragment the brand and increase operational lift.
Self Service VIP ($59 per month) covers most multi program facilities up to 200 SKUs. Done For You VIP ($109 per month) is the right choice when the facility wants the apparel program managed for them.
Yes. The shop is publicly accessible. Walk ins, families of members, and former students can all order.
Yes. Discount codes apply across the shop. Sponsor partnerships often run as a tagged sponsor logo on a subset of pieces.
Bear Grips Pro Shops