Bear Grips Pro Shops7-on-7 Football Parent Apparel for Game-Day Support
- Parent apparel for dads, moms, and grandparents.
- Tees, hoodies, polos, hats with team logo and player number.
- From $19.88, no minimum, free US shipping.
- Highest-margin segment in a typical 7-on-7 team store.
7-on-7 football parent apparel is the highest-margin segment in any well-run team store. Dads, moms, and grandparents buy supporter shirts at higher retail prices than players ($35 to $45 mom and dad tees, $55 to $65 hoodies), and they often buy multiple pieces across a season. We stock tees from $19.88, polos from $34.88, and hoodies from $36.88 in unisex, ladies, and tall cuts.
Why parent apparel is the most overlooked revenue line
Most 7-on-7 programs focus their team store on players and call it done. The parent and grandparent demographic is a 3 to 5x bigger audience by spend. A program with 18 players typically has 35 to 60 parent and grandparent buyers across a full season.
The math: 30 parent orders at $35 mom tee or $55 dad hoodie net the program $400 to $600 just from supporter gear. Add it to your store on launch day, not as an afterthought.
Parent apparel styles to stock
Dad gear:
- Cotton tee ($19.88)
- Premium Cotton Pique Polo ($34.88)
- Comfort Soft Hoodie ($36.88)
- Premium Tall Tee for taller dads ($25.88)
- Rope or 5-panel hat ($29.86)
Mom gear:
- Womens Favorite Tee ($19.88)
- Womens Premium Triblend ($24.88)
- Cropped Sweatshirt or Hoodie ($44.88 to $47.88)
Grandparent gear:
- Cotton tee in extended sizing ($19.88)
- Premium Cotton Polo ($34.88)
- Adjustable Cotton Lifestyle Hat ($25.88)
Player-number customization for parent apparel
The standout move: let parents order their player's number on the back. This converts at 2 to 3x the rate of generic team-only shirts. Mom shows up to the tournament with her son's number on her back. Grandfather wears it to coffee with the senior crew. It is parent identity, not just fan apparel.
See name + number customization for the print specifics.
Parent apparel pricing math
| Item | VIP base | Common retail | Profit |
|---|---|---|---|
| Cotton tee + player # | $19.88 | $35 | $15.12 |
| Dad polo + player # | $34.88 | $48 | $13.12 |
| Pullover hoodie + player # | $36.88 | $58 | $21.12 |
| Cropped hoodie + player # | $47.88 | $68 | $20.12 |
Add Parent Gear to Your 7-on-7 Team Store
Dads, moms, grandparents. Tees, hoodies, polos. Player number printing on every piece.
Start FreeFrequently Asked Questions
Can each family order with their own player number?
Yes. Per-piece printing means every order can have a different player number.
Are there grandparent-friendly cuts?
Yes. Cotton tees in extended sizing, classic polo cuts, and easy lifestyle hats work well for older buyers.
Will the team store URL work for non-immediate family?
Yes. Anyone with the URL can buy. Many programs share the URL with extended family in the team newsletter.
How long is parent apparel shipping?
About one week US delivery.
